Performance marketing platform built on first-party data. Track, attribute & optimize across Meta, Google, TikTok & Snapchat. Own your data, know what works.
Joined September 2017
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🎯 Tracking and attribution tools have a reputation for being a pain to set up. So out of 5 new G2 badges, here's the one we're proudest of:
🏆 Easiest to Do Business With.
🚨 A score of 25 with 5.2 #ROAS beats a score of 90 with 1.3 ROAS. Every time.
We see #mediabuyers get this backwards constantly.
Meta's #opportunityscore measures how well you match their best practices — not whether you're making money.
Buyers chase the score to 90, apply every recommendation, and never check if ROAS moved. Sometimes it does. Sometimes "broaden the audience" just swapped your 5x converters for 1.3x ones. 📉
The fix isn't ignoring the score — it's reading it next to real performance data.
We just built that into RedTrack: score, recommendations, and live ROAS in one view. 🎯
redtrack.io/opportunity-scor…
#MediaBuying #ROAS
Meta CPMs up. Google competition brutal. Most advertisers are stuck.
We're going live with Aleph on July 1st to talk about what's actually working in 2026 👇
🎙 Hidden Growth Channels: The Microsoft Ads Playbook
📅 July 1 | ⏰ 1PM CET | 🆓 Free
Microsoft Ads. Attribution. Real scaling strategies.
Register 👉 4h645.share.hsforms.com/2r65…
#MicrosoftAds #PerformanceMarketing #PaidAds #Attribution #Webinar #Free #DigitalMarketing #GrowthMarketing
Hot take: chasing a perfect #OpportunityScore won't save your #Meta campaigns.
We asked Meta about it. Now we're doing a whole #webinar on it.
Parker (launched Opportunity Score @ Meta) + Vlad (CEO, RedTrack) — live.
→ 4h645.share.hsforms.com/23Bc…
#metaads #performancemarketing
Meta's #OpportunityScore shows you where your campaigns have room to improve.
The problem: the score lived in #MetaAds Manager. Your performance data lived in your tracker.
Acting on a single recommendation meant jumping between tools, losing context, and — for multi-account operators — missing lift across entire account portfolios.
So we worked with Meta to fix it.
Opportunity Score is now native inside RedTrack Ads Manager. See every account's score and available lift alongside live ROAS, CPA, and conversion data — and apply recommendations with one click, without leaving RedTrack.
Full walkthrough 👇
redtrack.io/blog/use-case-ho…
Meta's #Opportunityscore scores your campaigns 0–100 based on how well they follow @Meta 's best practices: placements, audiences, budgets, learning phase& more.
We wrote the guide for #mediabuyers on it 👇redtrack.io/blog/meta-opport…
#metaads #martech #performancemarketing
RedTrack just earned 5 badges for Summer 2026: ⭐ Momentum Leader ⭐ High Performer ⭐ High Performer (Small Business) ⭐ Easiest to Do Business With ⭐ Easiest to Do Business With (Small Business)
✨ These don't come from our marketing team. They come from real reviews left by the people who use RedTrack.io every day. If you're one of them, thank you. You made this happen. 🙏 #G2 #reviews #highperfomer #martech #tracking #affiliate
RedTrack: Track, Attribute, Automate — Scale ROI retweeted
There’s a $210bn problem hiding in plain sight in ecommerce👀
Despite rising ad spend, confidence in paid performance is falling. Why?
In this piece, Vlad Zhovtenko, CEO of @redtrackio, breaks down why.
bit.ly/4sZyaER
RedTrack: Track, Attribute, Automate — Scale ROI retweeted
Series A isn’t the finish line; it’s actually where things get harder.
In this @TheStartupsMag piece, @VladZhovtenko, CEO & Co-founder of @redtrackio, breaks down the reality founders don’t talk about enough: surviving after Series A.
bit.ly/4n2f7be
Most Google Ads accounts don't fail because of bad creative.
They fail because of setup mistakes made in the first 10 minutes.
We got Google's own team to fix that. 🧵
📅 May 20 · 10 AM CEST · 100% free
Replay within 48h
Link to register 👇
[your link here]
RT if you know someone burning budget on a broken setup 🔥
share.hsforms.com/23Bc7-xPBS…
This Wednesday, we are going live with Google's Felix Schneider & Tim König.
60 min walkthrough of the exact setup playbook Google uses internally:
⚡ Account structure that doesn't get you suspended
⚡ ToS explained plainly
⚡ Launch checklist
Free. Live Q&A included.
RedTrack: Track, Attribute, Automate — Scale ROI retweeted
Performance marketing didn’t stop working... measurement did.”
In this interview, Vlad Zhovtenko, CEO of @redtrackio, explains how first-party data, clean signals, and AI-driven automation are reshaping paid ads in a cookieless world🍪
Read more 👇
bit.ly/46hQxfw
RedTrack: Track, Attribute, Automate — Scale ROI retweeted
European tech in 2025 📊
€72bn invested, 3,740+ deals... and so many of our clients featured in @tech_eu's Annual Report!
myTU, @authologic, @bloqit, eAgronom & @redtrackio!
bit.ly/3NR5rmn