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Raaaak is an independent creative studio based in Ghent (Belgium).
We use Motion design to make concepts, products and services easier to understand, sets brands in motion in a recognizable way and strengthens recurring content.
raaaak.be/
while reworking our website, we've been wanting to add a few more playful animations
a pretty good excuse to finally dive into some GSAP
there's something about making the eyes follow the cursor that instantly brings a character to life.
playing around with impact frames, timing and contrast to give that one moment a little extra punch 😉
“Can I book an appointment?”
is a harder question when the patient doesn’t know which doctor to ask for.
For the @Lovable challenge, we built Buckingham Medical: a fictional multidisciplinary practice in London, with six specialities under one roof.
contra.com/community/kUVJHdd…
For the @Contra x @Lovable challenge, we built Buckingham Medical: a fictional practice that guides patients to the right doctor and a confirmed appointment.
Less manual routing for reception. Better-matched bookings for doctors.
buckingham-medical.lovable.a…
#lovablechallenge
Our result is a continuous animated video where elements merge into a complete brand experience. By applying effects over stock footage, crafting typography, and timing every movement to the rhythm of the AI-generated music, we turned disparate assets into a unified visual flow.
Discover our case study here:
behance.net/gallery/25312708…

