AI that runs your business, not assists it.

Stockholm
Joined August 2025
At Pit we believe software and agents will run most internal operations at companies in the years to come, and those who do this transformation will be much more competitive than those who don't. Agents will obsess over your KPIs and their sub-drivers in the business, be proactive, chase things down and close the loop on value creation work. To do this though, you need to know where in the organisation to look and discover the value creation opportunities within an organisation. Traditionally a company may have bought in one of the large consulting houses to do that work and deliver a report, leaving you to implement it yourself. Today, agents can do that at a far greater scale, and at a fraction of the cost. We built Pit for this world, our Pit Studio takes an organisational question or challenge, and goes out and finds the answer, the KPIs, the bottlenecks, proactively asks the relevant people in the organisation and builds an opinionated view of the value creation opportunity. This becomes the foundation on which Pit can build the software and a long-reasoning agent to proactively work on improving your business until a goal or KPI is reached. We are onboarding select customers into Pit Studio, reach out if you would like to preview these capabilities.
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Pit is building the system of intelligent execution, most systems of records will soon be demoted to just plain databases.
How Stena Recycling is replacing manual contract validation with AI, built on @pitdotcom Stena Recycling (multibillion industrial) operates across seven countries with over 170 sites. Every load of scrap, electronics, or industrial waste that arrives generates contracts. Hundreds of thousands per year, each needing to clear a complex Microsoft and Oracle stack before an invoice can be raised. Validation rules were buried inside the systems. When something failed, staff got a cryptic error and started reworking by hand. At that scale, the hours add up fast. On top of Pit, Stena built a Contract Healer on their existing stack. No rip and replace. Validates in milliseconds, surfaces failures in plain English, and lets ops update business rules without raising an engineering ticket. "With Pit, we replaced manual data validation with a real-time AI system, reducing cycle times, errors, and hours spent each year." Helena, Stena. Projected to save thousands of hours per year. This is what diffusing AI into the real economy looks like.
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SAP is worth $250B because it became the source of truth for enterprise operations. The next $250B company will be worth much more because it made SAP a dumb database. At Voi we replaced a lot of mid and long tail SaaS with custom internal software. Scheduling, ops dashboards, reconciliation layers. It worked. At Klarna, some of the same people went further and went after the critical systems themselves. Replacing an ERP directly is brutally hard. It did not fully work at the core system level, but they understood enterprise software internals at a depth nobody else has. The team that did that work is now building @pitdotcom together. The real value was never inside the systems of record. It was in the human layer around them. The person copying data from SAP into a spreadsheet. The analyst reconciling NetSuite against a supplier PDF. The ops manager chasing approvals by email because the workflow lives between systems and nobody connected them. Real work, and the software just could not do it. Until AI. You build net new software that runs those workflows end to end. SAP stays. It just stops being where the work happens. Phase 2 is more structural. As your software performs the work around a system of record, you extract its logic. You learn what it actually does in practice, not in theory. At that point it goes dumb. A database you act on via API. The value moves up the stack. Phase 3 is the one nobody has built yet. The company that runs the execution layer across thousands of enterprises in the same vertical understands how those operations actually run at a depth no single enterprise can. Every manufacturer sees its own workflows. The execution layer sees the patterns across all of them. That asymmetry grows with every customer and every month in production. The systems of record captured the data. The execution layer captures the intelligence. SAP spent 50 years becoming indispensable. The company that wins the next 50 is not building a better SAP. It is building the layer where the work actually happens, compounding in ways SAP never could.
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Autonomous software is already here Last week, @mradamjafer and the Pit team were in a customer meeting. The customer had feature requests What they didn’t know: we had built a coding workflow that pulls notes straight from the AI notetaker, distills signal from noise, and automatically opens PRs. Written to our architecture without hand-holding When the team walked out of the meeting, 5 PRs were waiting for review. They were good The customer got a response before they were back from lunch That’s a…shift. Software doesn’t wait for the sprint anymore
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Enterprise software is entering its post-SaaS phase. @pitdotcom launched with a $16M Seed led by @a16z and @lakestarvc. @mradamjafer, Filip Lindvall, @FredrikHjelm4, Anton Öberg, and Fredrik Olovsson are building AI-generated enterprise systems designed around how organizations actually operate. The next enterprise platforms will adapt to workflows instead of forcing workflows to adapt to software.
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It IS the cycle. We’ve seen it with SaaS, no-code, and every automation wave. The real prize isn’t replacing humans. It’s reassigning them. Humans still want to work with other humans on the high-stakes stuff: strategy calls, messy negotiations, creative leaps, the “this is why we’re here” moments. That’s where trust and real connection live. AI can’t fake the feel of the room when it actually matters. But AI gives you unlimited intelligence at your fingertips. It can take in your entire ops playbook, watch how your team really works, and build production-grade software on the fly. Testing, deploying, monitoring, improving, 24/7, no breaks and no burnout. The winning model is simple: Let humans work with humans. Let the platform do most of the work. That’s what Pit and the new AI-native ops companies are building. They’re not selling you more chatbots. They’re giving you a full AI product team as a service that turns spreadsheets, emails, middleware and all the tribal knowledge into clean, self-improving systems. The ops people and consultants don’t disappear. They level up. They stop drowning in tickets and focus on the things only humans can own: vision, edge cases, culture, and customer obsession. This is the new operating system for enterprise. AI handles the infinite work. Humans handle the infinite-value work. Companies that get this right early won’t just run leaner. They’ll be the places where people actually want to show up, because the machines finally took the busywork, not the humanity. That IS the cycle. And we’re just getting started.
"Software company masquerading as a services firm" is the framing to watch. The 'AI-native ops' wedge - turning consulting workflows into reusable software - might be the real pattern of this cycle. xitter.cf/FredrikHjelm4/status/2…
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Voi Veterans Pivot Into Enterprise AI With $16M Funding Round for Startup Pit Focused on Workflow Automation
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Pit retweeted
Fredrik Hjelm (@FredrikHjelm4) Co-Founder of @a16z backed @pitdotcom is building the first software company masquerading as a services firm: "It looks like a services firm, but on the back end all the work thats being done, is done agentically". @FredrikHjelm4: "I'll give you an example...we have our AI note taker in the call that's trained as a solutions engineer" "A minute after the call is finished, the digital solution note taker or Pit Engineer, turns it [feedback] into PR's, we run automatic evals on them". "40 minutes later all the feedback from the customer is already incorporated and ready to be merged, eval'd by our senior digital engineer".
Last time in @bhorowitz office, we brought him a Dala horse That sealed the deal The Dala Horse symbolizes strength, faithfulness and dignity and originates from 17th century Sweden
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"Voi founders' new AI startup @pitdotcom has become the latest rising star out of Stockholm." Sthlm is the capital of capital and applied AI in 🇪🇺 . @TechCrunch, @Bloomberg, @Forbes, @Siftedeu all ran it yesterday. Pit turns manual enterprise operations into real software, with AI.
Today we're launching @pitdotcom, with $16M funding led by @a16z. For ten years at Voi and other companies I watched something that drove me crazy. Smart people hired for their judgment, spending evenings reconciling data between systems that were never designed to talk to each other and chasing approvals over email at 11pm. Work that had nothing to do with why they joined. So we started building custom AI systems internally to take that work off their plates. Across Voi and Klarna the founding team had been doing this for years, because nothing on the market could actually do the job. The systems worked, but each one was a fragile one-off we couldn't hand to anyone else. Pit is what we wished existed back then. A platform that learns how your business actually works and builds the AI systems that run it for you, with enterprise security and governance from day one.
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🏛️ Company: Pit 🔗 Website: pit.com 📊 Amount: $16 Million 🔄 Round: Seed ⚙️ Industry: AI, Software & SaaS 🌍 Location: Stockholm, N/A, Sweden
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Fredrik Hjelm (@FredrikHjelm4) Co-Founder of @pitdotcom says @a16z is the post powerful tech investor in the world: "I got to know @bhorowitz a couple of years ago, he literally flew around the world to scout for great ecosystems and great countries outside of the US that could become real start-up nations". "He came to Sweden, we had a day with Swedish founders, investors, politicians, ministers". "When we decided to build @pitdotcom they were the first ones we called, being @a16z they moved really fast".
Today we're launching Pit, with $16M in funding led by a16z. For 20 years, companies have adapted themselves around rigid software, leading to broken workflows and a quiet loss of productivity. With AI, that model breaks. For the first time, companies can run on systems designed around how they actually work, and give back time to their people. We're already seeing large enterprises replace manual operational work with AI-native systems built by Pit. They move faster, scale better, and free people up to focus on higher leverage work. We built Pit because we experienced this pain first-hand at companies like Voi, Klarna, and Zettle. Today, we're also announcing our $16M round led by @a16z, together with some incredible founders and operators from OpenAI, Anthropic, Google, Revolut, Deel, and many more. This is the strongest team I've ever been part of. And we're just getting started.
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The people who built @Klarna, Voi and iZettle just came out from Stealth with funding from @a16z @pitdotcom has raised $16 million dollars to build the AI teams for Enterprise Customers. The team watched custom AI software outperform every SaaS tool inside three of Europe's most operationally ambitious businesses. Now they're shipping it to every enterprise. hackernoon.com/pit-raises-$1…
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Pit
@pitdotcomMay 7
Replying to @FredrikHjelm4 @a16z
Frustration is a great founder, so is @FredrikHjelm4. Pit is the result.
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This signals a massive shift in the way enterprises get work done. a16z’s @arampell says it best: “While others sell speed, Pit sells speed that is secure, governed, and built to last. It's not just a tool; it’s a new category of enterprise tech.”
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Today we're launching Pit, with $16M in funding led by a16z. For 20 years, companies have adapted themselves around rigid software, leading to broken workflows and a quiet loss of productivity. With AI, that model breaks. For the first time, companies can run on systems designed around how they actually work, and give back time to their people. We're already seeing large enterprises replace manual operational work with AI-native systems built by Pit. They move faster, scale better, and free people up to focus on higher leverage work. We built Pit because we experienced this pain first-hand at companies like Voi, Klarna, and Zettle. Today, we're also announcing our $16M round led by @a16z, together with some incredible founders and operators from OpenAI, Anthropic, Google, Revolut, Deel, and many more. This is the strongest team I've ever been part of. And we're just getting started.
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Big moves - excited to be working with Pit!! 💪🏽💪🏽
Today we're launching Pit, with $16M in funding led by a16z. For 20 years, companies have adapted themselves around rigid software, leading to broken workflows and a quiet loss of productivity. With AI, that model breaks. For the first time, companies can run on systems designed around how they actually work, and give back time to their people. We're already seeing large enterprises replace manual operational work with AI-native systems built by Pit. They move faster, scale better, and free people up to focus on higher leverage work. We built Pit because we experienced this pain first-hand at companies like Voi, Klarna, and Zettle. Today, we're also announcing our $16M round led by @a16z, together with some incredible founders and operators from OpenAI, Anthropic, Google, Revolut, Deel, and many more. This is the strongest team I've ever been part of. And we're just getting started.
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Very excited to be working with the team at Pit! Go @GEVS94!
Today we're launching Pit, with $16M in funding led by a16z. For 20 years, companies have adapted themselves around rigid software, leading to broken workflows and a quiet loss of productivity. With AI, that model breaks. For the first time, companies can run on systems designed around how they actually work, and give back time to their people. We're already seeing large enterprises replace manual operational work with AI-native systems built by Pit. They move faster, scale better, and free people up to focus on higher leverage work. We built Pit because we experienced this pain first-hand at companies like Voi, Klarna, and Zettle. Today, we're also announcing our $16M round led by @a16z, together with some incredible founders and operators from OpenAI, Anthropic, Google, Revolut, Deel, and many more. This is the strongest team I've ever been part of. And we're just getting started.
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Pit retweeted
benahorowitz.eth
@bhorowitzMay 7
I am very excited to be working with Adam, Fred and team!
Today we're launching Pit, with $16M in funding led by a16z. For 20 years, companies have adapted themselves around rigid software, leading to broken workflows and a quiet loss of productivity. With AI, that model breaks. For the first time, companies can run on systems designed around how they actually work, and give back time to their people. We're already seeing large enterprises replace manual operational work with AI-native systems built by Pit. They move faster, scale better, and free people up to focus on higher leverage work. We built Pit because we experienced this pain first-hand at companies like Voi, Klarna, and Zettle. Today, we're also announcing our $16M round led by @a16z, together with some incredible founders and operators from OpenAI, Anthropic, Google, Revolut, Deel, and many more. This is the strongest team I've ever been part of. And we're just getting started.
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