🐳 Findable: modern SEO toolkit; previously co-founder @Swelly (10M users; acquired in 2021)
Vienna, Austria
Joined August 2013
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- Following1.4K
- Followers1.3K
- Likes9.6K
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Hey X, I’m Pete. Founder of Findable. We help websites show up in AI Search (ChatGPT, Gemini, Perplexity).
How?
1️⃣ Measure visibility
2️⃣ Suggest improvements
3️⃣ Track progress
On repeat.
Used by 1000s of marketers & SEOs worldwide.
Before that?
I co-founded 10+ companies across 3 continents, sold 2, invested in some…
But the truth is:
Most of my projects failed.
Not because of bad products.
They failed because of lack of distribution.
“How do your customers find you?”
That question haunted me for years.
Now AI is becoming the gatekeeper deciding whether people discover you or your competitor.
That’s the problem I’m solving with Findable.
My mission: Help 1M founders win in AI Search.
Peter M. Buch retweeted
Kai Resolve by @GleapHQ just got featured as 🏆 top product on @ProductHunt
great AI-native customer support platform used by Microsoft, Universal, Squarespace & more
producthunt.com/products/gle…
kudos @ launching & shipping @lukasboehler et al ⛴️
452 days ago I launched my first AEO product.
I’ve since learned that being findable in ChatGPT comes down to:
1. Be known: Are you in the training material?
2. Be trusted: Check for EEAT
3. Be accessible: Can crawlers see your content?
4. Monitor the prompts your customers ask
Peter M. Buch retweeted
Anthropic just launched Sonnet 5 and it is now the default model for Claude free and pro plans.
So I built a simple 'brand' report
It gives you what Sonnet says about Nintendo, Nike, Sony, IKEA, Apple, Disney and any other brand including yours.
How does it work? It asks just the model, without search tools so it has to answer directly based on its training material.
Sonnet 5 knowledge cut-off is Jan 2026 (!)
Fantastic news if you are a startup that launched in 2025
Give it a try, first report is free
Peter M. Buch retweeted
discode 🪩 just launched and is currently #1 🏆 on @ProductHunt
a simple 100+ ai model auto-router chat ui
discode shows which models it used + funky features from eco-mode to multi-model challenger and judge setups
kudos @ launching Moriz et al!
producthunt.com/products/dis…
Peter M. Buch retweeted
re #2 can you elaborate more on how you categorize whether they are influenceable or not?
what makes educational pages, reviews, news, blog posts influenceable and homepages and app store pages not influenceable?
You’re given a MacBook, no job, no money.
You have 30 days to make $1,000 online.
What’s your plan?
Peter M. Buch retweeted
The working style of OpenClaw founder @steipete is insane.
bro runs 4–10 AI coding agents in parallel to generate, review, and commit code at superhuman speed.
hitting 500+ commits pretty much every day and did 6,600+ in jan month alone.
NVIDIA CEO must be happy seeing him spend $250k worth of tokens every month lmao
OpenClaw 2026.3.22 🦞
🏪 ClawHub plugin marketplace
🤖 MiniMax M2.7, GPT-5.4-mini/nano + per-agent reasoning
💬 /btw side questions
🏖️ OpenShell + SSH sandboxes
🌐 Exa, Tavily, Firecrawl search
This release is so big it needs its own table of contents. github.com/openclaw/openclaw…
Peter M. Buch retweeted
GPT-5.4 is launching, available now in the API and Codex and rolling out over the course of the day in ChatGPT.
It's much better at knowledge work and web search, and it has native computer use capabilities.
You can steer it mid-response, and it supports 1m tokens of context.
Peter M. Buch retweeted
I'm starting to love this guy
Might save Germany and with it Europe!
NEW:
🇩🇪🇨🇳 German Chancellor Merz says Germans need to work more in order to match China:
“We are simply no longer productive enough. Each individual may say, “I already do quite a lot.” And that may be true.
But when you return from China, ladies and gentlemen, you see things more clearly.
With work-life balance and a four-day week, long-term prosperity in our country cannot be maintained. We will simply have to do a bit more.”
Peter M. Buch retweeted
We have raised a $110 billion round of funding from Amazon, NVIDIA, and SoftBank.
We are grateful for the support from our partners, and have a lot of work to do to bring you the tools you deserve.
Claude just released Opus 4.6.
It’s already answering millions of questions about companies every day.
Most companies have no idea what it says about them, or their competitors.
@__tosh built a free tool to show you.
Check it out:
findableapp.com/features/bra…
Peter M. Buch retweeted
Straion: Manage Rules for AI Coding Agents by @peterbuch and @luka5c0m producthunt.com/products/str…
Peter M. Buch retweeted
HN is insanely jealous of Peter. They are either shocked that a guy's weekend project potentially made him generational wealth or that it landed him a job they couldn't get. Of course, they have no idea.
HN is a slow aging elder class of tech.
Peter M. Buch retweeted
Straion is live on @ProductHunt
AI coding agents are fast, but often ignore your company’s standards.
Straion fixes this by giving agents like Claude Code, Copilot, and Cursor the right rules for every task.
Ship enterprise-ready code at 10× speed.
Would love your support!
do you have a hard time keeping @claudeai code & other agents on track? Check @straion_app launching today:
producthunt.com/products/str…
@ProductHunt
Peter M. Buch retweeted
The funniest take is that I "failed" 43 times when people look at my GitHub repos and projects.
Uhmm... no? Most of these are part of @openclaw, I had to build an army to make it useful. github.com/steipete/
