If you're already ranking on Google, there's a good chance AI has already noticed you too. You might be doing the right thing without even realising it. Ask ChatGPT or Claude a few questions with your top keywords in and see if it recommends you.

AI Search tip: Make sure your schema markup is accurate. It's the invisible code that tells Google and AI how to rank your page… Easy to ignore, expensive to get wrong.

Do this: ask ChatGPT a question your ideal client would ask. See who comes up. That's your rabbit on the racetrack the one that you're chasing. (Except you're gonna overtake it 🐇

Every website visitor who doesn't become a lead is a missed opportunity. Thousands of (potential) dollars disappearing with every click away. Let's reframe that: you have the potential to make thousands more just by nudging your conversion rate up 10%. Way better.

You don't need a whole new website or a rebrand to start attracting a new type of client. Just start writing about the thing you've gotten really, really good at. Blogs, landing pages and downloadable PDF can create a passive lead MACHINE.

In an era of chatbots and Manychat delivering robotic replies, showing actual humanity is how you stand out. If a client is worth $1K+ then take the time to scan their site. Read their request properly. Write a real reply, not a template.

AI search truth bullet: Most of your competitors are doing one of two things right now: hoping ChatGPT magically notices them despite effort Neither is happening. But that's good news - as long as you have your eyes on the AI prize. Full guide: pepperstormmedia.com/ai-visi…

Easy content win: Even if a lead goes cold, set a calendar reminder to follow up with a personalised email later. Retargeting works on email too (not just ads).

Do this: pick a topic your ideal client is already asking about. Write the piece that leans into your specialist knowledge. Track the results. (Spoiler: you're gonna be HAPPY.

Specific landing pages guarantee the right visitors land on the right content. Send traffic there instead of your homepage and watch your conversion rate ROCKET.

With Flothemes packing its bags, we’ve handpicked the next best website design for photographers - and how to make the migration easy! pepperstormmedia.com/website…

Are you hunting down clients more than shooting ’em? Welcome to SEO for photographers — your greatest ally: pepperstormmedia.com/seo-for… #seoforphotographers #seotips #seoguide

Google is increasingly rewarding original, resonant content that brings an element of freshness to the user’s experience. So what is Google’s new helpful content update? And what do they consider helpful? pepperstormmedia.com/how-to-… #helpfulcontent

Good copy can be a subtle but powerful difference-maker. Understanding your audience, using the right keywords & having concise copy and clear CTAs are all key! Power up your client conversion rate with our complete guide to copywriting for photographers: pepperstormmedia.com/copywri…

Your website is a living, breathing entity, constantly changing and evolving. Website backups are your digital insurance policy, providing peace of mind and a sense of security. So, how often should you back up your website? And how exactly do you do it? pepperstormmedia.com/how-to-…

So, you've hired a social media marketing agency to supercharge your online presence? Awesome! You'll need to add them to your Facebook Business Manager account to enable them to do comprehensive audits & campaigns. Here's how to do it: pepperstormmedia.com/how-to-…

SEO success relies on pacing, perseverance, and ethical practice. By committing to white hat SEO, you’ll enjoy long-term, sustainable search engine rankings that’ll leave your competitors in the dust. Here are essential white hat SEO techniques to succeed lnkd.in/etWJic9r

SEO for photographers can be the trick to cultivating a flourishing client base — all without relying on the capricious weather of Instagram. Discover 6 steps to photography SEO for wedding photographers: pepperstormmedia.com/seo-pho…

Passive vs. active voice in sales copy can make a big difference to both the quality of your copy and your SEO! In most cases, active voice is better to use. It’s more direct and to the point, and encourages the reader to take action. Read more: pepperstormmedia.com/active-…

You might be the best there is at what you do, no holds barred, excellence-as-a-habit, stone-cold brilliant ... however, this is ultimately worthless unless people know about you. That’s why you’ve got to know how to build a keyword list! Learn how: pepperstormmedia.com/how-to-…