Kristjan Mar Hauksson (@optimizeyourweb) header
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Kristjan Mar Hauksson

@optimizeyourweb

5 kids, Author, Keynote, Lecturer. Digital evangelist focusing on multilingual communications. Clients ranging from small 2 Fortune 500 #B2P.

 Oslo
theengine.is
Joined March 2009
  • Tweets36K
  • Following4.5K
  • Followers3.8K
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Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)Photo by Kristjan Mar Hauksson (@optimizeyourweb)
Hel er overraskende morsomt! #Marketing #SDGTBWA #Markedsføring #Reklamekampanje #reiselivskommunikasjon #opplevelseskommunikasjon linkedin.com/posts/kristjanm…
#kampanjen #marketing #sdgtbwa #markedsføring #reklamekampanje #reiselivskommunikasjon #opplevels...

#kampanjen #marketing #sdgtbwa #markedsføring #reklamekampanje #reiselivskommunikasjon #opplevels...

Hel er overraskende morsomt! Jeg har vært involvert i markedsføringen av The Viking Planet de siste årene, og denne #kampanjen fanger perfekt essensen av museet og understreker den tidløse appellen...

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This is great: "Getting to Hel is Surprisingly Fun: A Journey to Oslo’s Viking Planet Museum." #GoToHel #TheVikingPlanet #Marketing #SDGTBWA #TBWA news.cision.com/enewswire/r/… Tourists Go To Hel :)
Image from Kristjan Mar Hauksson (@optimizeyourweb)
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There are more than 100 Stories from Iceland, here is one of them enewswire.co.uk/2024/06/04/d… #100StoriesFromIceland #Iceland
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There are more than 100 Stories from Iceland, here is one of them enewswire.co.uk/2024/05/29/f… #100StoriesFromIceland #Iceland
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Check out my latest article: Pioneering social media excellence: An interview with Hallfríður “Hadda” Jóhannsdóttir linkedin.com/pulse/pioneerin… via @LinkedIn
Pioneering social media excellence: An interview with Hallfríður “Hadda” Jóhannsdóttir

Pioneering social media excellence: An interview with Hallfríður “Hadda” Jóhannsdóttir

I'm thrilled to share this interview with my colleague for many years and a luminary in the social media realm, Hallfríður Jóhannsdóttir, popularly known as Hadda for those who can not pronounce her...

linkedin.com
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Check out my latest article: Embracing AI: A Philosophical Perspective on Reskilling for the Future linkedin.com/pulse/embracing… via @LinkedIn
Embracing AI: A Philosophical Perspective on Reskilling for the Future

Embracing AI: A Philosophical Perspective on Reskilling for the Future

I recently had a brilliant dialogue with some clever people on AI and reskilling. This group needed more technical understanding but addressed the topic from a more philosophical point of view.

linkedin.com
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Check out my latest article: Is AI Reinventing #SEO for Smarter #BusinessStrategies? linkedin.com/pulse/ai-reinve… via @LinkedIn
Is AI Reinventing SEO for Smarter Business Strategies?

Is AI Reinventing SEO for Smarter Business Strategies?

The question in the title is a good one, and no, I will not address if "SEOs killed the internet" (or whatever). The impact that AI is having and will continue is clearly affecting search engine...

linkedin.com
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#EmbracingChange is presented as an opportunity rather than a threat, with the author advocating for intentional actions and #StrategicEvaluations of projects for #EffectiveInnovation #Leadership #CreativityJourney #StrategicInnovationToolKit linkedin.com/posts/kristjanm…
What does World Domination or death have to do with Innovation? | Kristjan Mar Hauksson

What does World Domination or death have to do with Innovation? | Kristjan Mar Hauksson

𝙄𝙣𝙣𝙤𝙫𝙖𝙩𝙞𝙤𝙣: 𝙒𝙤𝙧𝙡𝙙 𝘿𝙤𝙢𝙞𝙣𝙖𝙩𝙞𝙤𝙣 𝙤𝙧 𝘿𝙚𝙖𝙩𝙝! The article delves into #StrategicInnovation, tracing its evolution from music to #Digital landscapes and #Creativity. The...

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One simple word: "myopia." Many big names believed they were too big to fail. But where are they now? #Innovation #MarketDisruption #FoundersMentality #CultivateInnovation #DigitalTransformation #BusinessAgility #BusinessStrategy linkedin.com/posts/kristjanm…
Innovation or Death: Boldly Going Where We've Already Been | Kristjan Mar Hauksson

Innovation or Death: Boldly Going Where We've Already Been | Kristjan Mar Hauksson

𝘿𝙤 𝘾𝙪𝙡𝙩𝙪𝙧𝙚 𝙖𝙣𝙙 𝙑𝙞𝙨𝙞𝙤𝙣 𝙊𝙪𝙩𝙥𝙖𝙘𝙚 𝙈𝙖𝙧𝙠𝙚𝙩 𝘿𝙞𝙨𝙧𝙪𝙥𝙩𝙞𝙤𝙣? I've seen it too often – businesses caught snoozing, surprised by the tidal waves of change. Allow me to put...

linkedin.com
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In the game of #business, there's no room for complacency. Just think about the epic showdowns of #Kodak vs #Fuji, #Blockbuster vs #Netflix, #Nokia vs #Apple, and Traditional #Retailers vs #Amazon #BusinessStrategy #innovation linkedin.com/posts/kristjanm…
Innovation or Death: Boldly Going Where We've Already Been | Kristjan Mar Hauksson

Innovation or Death: Boldly Going Where We've Already Been | Kristjan Mar Hauksson

𝘿𝙤 𝘾𝙪𝙡𝙩𝙪𝙧𝙚 𝙖𝙣𝙙 𝙑𝙞𝙨𝙞𝙤𝙣 𝙊𝙪𝙩𝙥𝙖𝙘𝙚 𝙈𝙖𝙧𝙠𝙚𝙩 𝘿𝙞𝙨𝙧𝙪𝙥𝙩𝙞𝙤𝙣? I've seen it too often – businesses caught snoozing, surprised by the tidal waves of change. Allow me to put...

linkedin.com
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81% of companies begin their journey by gravitating towards what's familiar #Awarness #Equity. That's the power of the familiarity bias, and it's a game-changer for those that get it. #salessignals #marketing #sales #b2b linkedin.com/posts/kristjanm…
B2B Marketing: Beyond the Rational, Embracing the Emotional | Kristjan Mar Hauksson

B2B Marketing: Beyond the Rational, Embracing the Emotional | Kristjan Mar Hauksson

𝘽2𝘽 𝙈𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙄𝙣𝙨𝙞𝙜𝙝𝙩: 𝙎𝙚𝙞𝙯𝙚 𝙩𝙝𝙚 𝙐𝙣𝙨𝙚𝙚𝙣 𝙊𝙥𝙥𝙤𝙧𝙩𝙪𝙣𝙞𝙩𝙮! 81% of companies begin their journey by gravitating towards what's familiar #Awarness #Equity. That's...

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Lessons Learned: How to Distinguish Between Marketing and Sales Challenges linkedin.com/pulse/lessons-l… #B2BStrategies #BuyersJourneyMastery #MarketingAndSalesSynergy #B2BMarketing #B2BSales #Branding #B2BLeadGeneration
Lessons Learned: How to Distinguish Between Marketing and Sales Challenges

Lessons Learned: How to Distinguish Between Marketing and Sales Challenges

Throughout my career in the dynamic world of B2B companies, I have often encountered a significant challenge that many organizations face—the struggle to differentiate between marketing and sales....

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Check out my latest article: B2B Marketing: Beyond the Rational, Embracing the Emotional linkedin.com/pulse/b2b-marke… via @LinkedIn #Marketing #B2BMarketing #B2BBranding
B2B Marketing: Beyond the Rational, Embracing the Emotional

B2B Marketing: Beyond the Rational, Embracing the Emotional

With exceptions, there's a prevailing notion that #B2BAdvertising campaigns should be laser-focused on the rational, addressing specific needs with clear, informative messages focusing on "tech-spl...

linkedin.com
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Innovation or Death: Boldly Going Where We've Already Been linkedin.com/pulse/innovatio… #Innovation #MarketDisruption #EmbraceChange #CultivateInnovation #KodakVsFuji #DigitalTransformation #BusinessAgility #FoundersMentality #CustomerCentricity
Innovation or Death: Boldly Going Where We've Already Been

Innovation or Death: Boldly Going Where We've Already Been

You might ask, what is up with this death thing? In previous articles, I wrote about two samples of complacent companies I know first-hand that lost out because they did not understand how to react...

linkedin.com
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Innovation or Death: Boldly Going Where We've Already Been #Innovation #MarketDisruption #EmbraceChange #CultivateInnovation #KodakVsFuji #DigitalTransformation #BusinessAgility #FoundersMentality #CustomerCentricity linkedin.com/pulse/innovatio…
Innovation or Death: Boldly Going Where We've Already Been

Innovation or Death: Boldly Going Where We've Already Been

You might ask, what is up with this death thing? In previous articles, I wrote about two samples of complacent companies I know first-hand that lost out because they did not understand how to react...

linkedin.com
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Do Culture and Vision Outpace Market Disruption? #Innovation #MarketDisruption #EmbraceChange #CultivateInnovation #CakeOrDeath #DigitalTransformation #BusinessAgility #FoundersMentality #CustomerCentricity linkedin.com/pulse/innovatio…
Innovation or Death: Boldly Going Where We've Already Been

Innovation or Death: Boldly Going Where We've Already Been

You might ask, what is up with this death thing? In previous articles, I wrote about two samples of complacent companies I know first-hand that lost out because they did not understand how to react...

linkedin.com
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What does World Domination or death have to do with #Innovation?linkedin.com/pulse/what-does… #StrategicInnovation #InnovationJourney #DigitalRealmCreativity #InnovationReflection #EmbracingChange #InnovateToThrive #StrategicInnovationToolKit
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Article: What about those companies with low #digitalMaturity, with minimal understanding of the #DigitalWorld?  linkedin.com/pulse/lessons-f… #DigitalTransformation #DigitalImmaturity #BusinessTransformation #leadership
Lessons from a Fax Machine (lack of it)

Lessons from a Fax Machine (lack of it)

Over the years, I have observed and advised organizations through their digital journey; one fundamental truth stands out and that is recognizing and acting on the need for digital transformation...

linkedin.com
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It's easy to look back and say, "How could he not have seen the value in a fax machine?" linkedin.com/pulse/lessons-f… #DigitalTransformation #DigitalMaturity #ChangeManagement #BusinessStrategy #TalentManagement #DigitalDisruption #BusinessManagment #Technology #DigitalTechnology
Lessons from a Fax Machine (lack of it)

Lessons from a Fax Machine (lack of it)

Over the years, I have observed and advised organizations through their digital journey; one fundamental truth stands out and that is recognizing and acting on the need for digital transformation...

linkedin.com
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