
I run LinkedIn, Meta and Google ads for B2B SaaS companies. and have acquired clients for $1.5B+. Grab a coffee and let's scale your business.
Austin, TX
Joined July 2012
- Tweets1.8K
- Following529
- Followers892
- Likes452
Pinned Tweet
Over the past 3 years, I've helped multiple businesses
Add 6 and 7 figures to their revenue with paid ads
• One entrepreneur went from under $50K in year 1 to $1.12M in year 2
• One startup added $3.3M in revenue, just from Meta ads
• One company went from $2M ARR to $3.7M ARR in 6 months
• I reconfigured the BTS of a $700k/year ads budget of a startup acquired for $1B+
And I'm 𝗹𝗼𝗼𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗼𝗻𝗲 𝗺𝗼𝗿𝗲 𝗰𝗹𝗶𝗲𝗻𝘁 𝗶𝗻 𝗤𝟯.
To scale their pipeline with paid ads.
This is for you if:
• You're a B2B SaaS, AI, or tech company doing $3M+ and you want more pipeline
• You're already running paid ads but they're not producing real deals
• You have a product that works and customers who love it, you just need more of them
• You're done paying agencies that report on clicks instead of closed revenue
because if you're
struggling to have lead generation qualified, consistent, and predictable
you're not alone
Getting leads from ads isn't as simple as "𝘰𝘩, 𝘫𝘶𝘴𝘵 𝘵𝘶𝘳𝘯 𝘰𝘯 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯 𝘢𝘥𝘴" or "𝘴𝘱𝘦𝘯𝘥 𝘮𝘰𝘳𝘦 𝘰𝘯 𝘔𝘦𝘵𝘢 𝘢𝘥𝘴"
It's a whole system, and I know how to start it, optimize it, and scale it.
𝗛𝗼𝘄 𝗜 𝘂𝘀𝘂𝗮𝗹𝗹𝘆 𝘄𝗼𝗿𝗸:
• I do a 90-day pilot with every client to prove results
• No long-term annual contracts, because we should vet each other (and get results together)
• Strategy and success metrics are discussed and formalized before the engagement starts
• New ads, copy, and creative are live by day 7
• On Meta, you'll see leads coming in by Day 14
• On LinkedIn, you'll see marketing-influenced inbound by Day 30
What people say:
• "𝘔𝘰𝘣𝘺 𝘪𝘴 100% 𝘵𝘩𝘦 𝘣𝘦𝘴𝘵 𝘱𝘦𝘳𝘧𝘰𝘳𝘮𝘢𝘯𝘤𝘦 𝘮𝘢𝘳𝘬𝘦𝘵𝘦𝘳 𝘐'𝘷𝘦 𝘦𝘷𝘦𝘳 𝘮𝘦𝘵." - Chief Evangelist Officer
• "𝘞𝘦 𝘨𝘰𝘵 𝘢 5:1 𝘳𝘦𝘵𝘶𝘳𝘯 𝘰𝘯 𝘰𝘶𝘳 𝘢𝘥 𝘴𝘱𝘦𝘯𝘥 𝘸𝘪𝘵𝘩𝘪𝘯 60 𝘥𝘢𝘺𝘴" - Marketing Manager
• "𝘛𝘰𝘨𝘦𝘵𝘩𝘦𝘳 𝘸𝘦 𝘣𝘶𝘪𝘭𝘵 𝘢 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘸𝘪𝘵𝘩 $1𝘔+ 𝘪𝘯 𝘳𝘦𝘷𝘦𝘯𝘶𝘦 𝘪𝘯 11 𝘮𝘰𝘯𝘵𝘩𝘴, 𝘨𝘦𝘯𝘦𝘳𝘢𝘵𝘦𝘥 𝘱𝘳𝘦𝘥𝘰𝘮𝘪𝘯𝘢𝘯𝘵𝘭𝘺 𝘧𝘳𝘰𝘮 𝘱𝘢𝘪𝘥 𝘳𝘦𝘢𝘤𝘩." - COO
Book a call at mobyrunsads.com if this is of interest to you.
If not of interest, enjoy the mustache.
what's the best input for your b2b positioning? simon zieri and i blind rank 5 sources, from sales call recordings to chatgpt to the founder's gut feeling.
I run LinkedIn, Meta, and Google ads for B2B SaaS companies.
More at mobyrunsads.com
#b2bmarketing #positioning – at Austin, TX
should you use ai for competitive research? matt says for parts of it, yes. as your only source, no.
I run LinkedIn, Meta, and Google ads for B2B SaaS. mobyrunsads.com
#productmarketing #competitiveintelligence #battlecards #shorts – at Austin, TX
AI Agents for Content are Overrated! Says Lashay Lewis.
how to rank on ai search? reddit is probably the most underrated play. ai search pulls its answers from reddit.
I run LinkedIn, Meta, and Google ads for B2B SaaS.
mobyrunsads.com
#aisearch #redditseo #aeo #shorts – at Austin, TX
are ai avatar videos worth it for b2b? chris from human video says overrated.
I run LinkedIn, Meta, and Google ads for B2B SaaS. mobyrunsads.com
#aivideo #b2bmarketing #videomarketing #shorts – at Austin, TX
3 serious marketers leaders recently told me they HATE looking at ad accounts.
Made me realize I'm a weirdo.
Because I really LIKE looking at ad accounts 👀
→ The more complex the ad account, the more money it's spent - the better
→ I get intrinsic satisfaction from staring at a wall of numbers and making sense of it
→ It's deeply intellectually satisfying to dig in and be able to point out what the next constraint to solve is
If you've spending $$$ on ads and need an audit, don't threaten me with a good time.
want your cfo to stop listening? say "marketing influenced revenue."
marketing sourced pipeline is survivorship bias. they survived your sales process.
holdout tests are what finance likes. you spend less. run them one at a time. – at Austin, TX
should your b2b case studies have video testimonials? yes. chris and i play underrated, overrated and red flag, green flag on b2b video marketing.
40 written case studies and zero video is a red flag. Put a testimonial video at the top of the case study. People trust it more when they can see and hear a real, happy customer.
Scripted, high-budget testimonials don't build trust like they used to. Founder videos? Green flag. Calling your company "innovative"? Overrated. Talk like a normal person.
I run LinkedIn, Meta, and Google ads for B2B SaaS. mobyrunsads.com
#b2bmarketing #videomarketing #testimonials #shorts
Underrated or overrated? Mel Bell and i rate reposting company page posts, going viral, exec posting, and ceo message ads.
Is going viral on LinkedIn worth it? Overrated. Showing up consistently beats one viral post.
Execs posting the same copy-paste caption? Overrated. But message ads from a CEO or founder get much higher open, click, and conversion rates.
I run LinkedIn, Meta, and Google ads for B2B SaaS.
mobyrunsads.com
#linkedinmarketing #linkedinads #b2bmarketing #shorts
I've connected with a lot of cool people recently, so here's a re-intro 👋
𝟭-𝗹𝗶𝗻𝗲𝗿 𝗮𝗯𝗼𝘂𝘁 𝘄𝗵𝗮𝘁 𝗜 𝗱𝗼:
I take over paid ad programs for B2B tech companies, and get them to produce results. Goal is money in, more money out.
𝟯 𝗾𝘂𝗶𝗰𝗸 𝗿𝗲𝘀𝘂𝗹𝘁𝘀:
- Scaled $2M ARR startup to $3.7M in 24 weeks
- Took closed revenue (from ads) $6k → $3.9M for RE startup
- Generated $3.6M in pipeline in 100 days of taking over paid social
𝟱 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗳𝗮𝗰𝘁𝘀:
- Nobody in the world calls me by my legal name, not even the parents who gave it to me
- Failed my first business so hard I was about to put up my car as collateral to get a loan
- Haven't seen the soft chin behind my beard in 10 years. I'm good to die like that
- Moved from Pakistan to Austin when I was 18, and still here
- I'm grateful that I do what I do
Thanks for connecting with me and bearing with my selfies 😉 – at Austin, TX
here's the LinkedIn ads plays that are working well for me right now ↓
(steal them)
Level 1️⃣
- Calling out the job title / vertical in the first 5 words in an ad
- Promoting personal posts as ads → lots of brand awareness, some inbound
- Running lead magnet ads → get the highest LTV prospects on an email list
- Making a "Get Pricing" offer via lead gen forms → having sales call them ASAP
Level 2️⃣
- Running video ads with the engagement objective → retargeting viewers with a message ad
- Testing an offer both via Lead gen form ads & message ads → spending money on the lower cost-per-lead option
Level 3️⃣
- Feeding sales more signals (new in role, actively posting) for outbound
- Pulling list of engaged companies → enriching job titles who are seeing our ads → adding them to cold outbound
Hope this helps someone out there make more $$$$$ – at Austin, TX
b2b ads in 2026: underrated or overrated? kenna and i rate reddit ads, chatgpt ads, google ads, linkedin lead gen forms, google display ads, memes as ads, and stock photos.
Is Google Ads still worth it in 2026? Yes. People say search is dying, but a lot of people still click. ChatGPT ads? Good for influence, hard to track. Stock photos? Please don't. Use real life.
Which one would you rate differently? I run LinkedIn, Meta, and Google ads for B2B SaaS.
mobyrunsads.com
#b2bmarketing #googleads #linkedinads #shorts
Linkedin Ads Hot Take With Anthony Blatner.
linkedin ads has no learning phase.
people ask "will this edit restart the learning phase?"
there is no learning phase. linkedin isn't learning.
set your targeting and go. what algorithm? – at Austin, TX
There's one major way organic LinkedIn
is the opposite of paid ads ↓
It's the age old question: 𝘚𝘩𝘰𝘶𝘭𝘥 𝘐 𝘩𝘢𝘷𝘦 𝘭𝘪𝘯𝘬𝘴 𝘐𝘕 𝘮𝘺 𝘱𝘰𝘴𝘵?
If I 𝗮𝗱𝗱 𝗮 𝗹𝗶𝗻𝗸 in this post right now, LinkedIn won't like it much
• There's debate that LinkedIn does or does not penalize you for it, by showing it to less people
• Only LinkedIn knows the answer
But I can tell you with certainity:
𝗬𝗼𝘂 𝘀𝗵𝗼𝘂𝗹𝗱 𝗵𝗮𝘃𝗲 𝗹𝗶𝗻𝗸𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗽𝗼𝘀𝘁𝘀 you want to promote as 𝗧𝗵𝗼𝘂𝗴𝗵𝘁 𝗟𝗲𝗮𝗱𝗲𝗿 𝗔𝗱𝘀
People DO click on those links, especially if it's in the first 2-3 sentences or at the end.
p.s. if you want to be a Jedi about it, write a post without a link in it, run it for 2-3 days, and then add a link before turning it into an ad
A thing I'm really proud of
in my business ↓
𝗦𝗽𝗲𝗲𝗱 𝗼𝗳 𝗲𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝗰𝗹𝗶𝗲𝗻𝘁𝘀
→ A core ads campaign is launched within 7 days of client kickoff
→ It's common to say "𝘐'𝘭𝘭 𝘩𝘢𝘷𝘦 𝘵𝘩𝘢𝘵 𝘵𝘰 𝘺𝘰𝘶 𝘣𝘺 𝘌𝘖𝘋 / 𝘌𝘖𝘞"
→ New ads are delivered in 72 hours
Ofcourse, I'm getting better at knowing what to promise or not.
Here's 𝘀𝘂𝗰𝗰𝗲𝘀𝘀 𝗿𝗮𝘁𝗲:
→ 17/20 times, we deliver on time.
→ 2/20 times, we can't deliver on time and let the client know beforehand
→ 1/20 times, we don't deliver on time and letting the client know slips (this SUCKS, and I'm not happy about it)
Almost always, delays are 24 hours only, because the promises are realistic.
𝗧𝗵𝗶𝘀 𝗱𝗼𝗲𝘀 𝗰𝗼𝗺𝗲 𝗮𝘁 𝗮 𝗰𝗼𝘀𝘁:
→ I work a lot
→ It's embarrassing when I get this wrong
→ I don't make time for a lot of normal life things
→ But I have personal habits that don't let that f**k up my mental health
But right now in my life, I have the ability to work like this.
What's something you're proud of in your work? – at Austin, TX





