9,347 part iterations, 32 research studies, and 1,167 days later, I’m proud to introduce Backbone Pro. The last gaming product you’ll ever need. What's the future of gaming? For 3 years, we’ve obsessed over this question, and built a team from Apple, Meta, and Google. Our answer: A single game controller and app that works across phones, tablets, laptops, smart TVs, Meta Quest, Vision Pro. All without a console. Any game, on any screen, anywhere. Why now? Music and TV moved to streaming, and gaming is next. Last week, LG announced that you can stream Xbox games on all their new TVs without a console. You can now play games on every screen. Soon, gamers will identify more with controllers than with consoles. After all, you’ll need something to control all those screens. 400 million game controllers exist in the world today. But they were all made primarily for use with a single console. Nobody has changed this in 15+ years. Backbone Pro is more than just a controller. It’s the next gaming platform, built to make gaming accessible to everyone. Play whatever, wherever. No complex setup. One device instead of five. How it works: Building great devices is hard. Microsoft spent $100M designing the Xbox One controller. Backbone Pro is the smallest, most comfortable handheld gaming device ever made. Much like the Switch 2, it offers two ways to play: Handheld Mode, where your phone is physically connected via USB-C for low latency and no charging required; and Wireless Mode, connecting via Bluetooth for gaming from a distance. It pairs instantly with tablets, laptops, VR headsets, & smart TVs. Backbone's FlowState Technology lets you switch between them like AirPods. No pairing menus. Just tap and play. Combined with the Backbone app - your universal hub for mobile, cloud, console, and retro games - you can play everything from Xbox, App Store, Steam, & Netflix games all in one place. What we’ve accomplished so far: 1. Partnered with PlayStation, Xbox, & Kojima 2. Sold in Apple Stores, Best Buy, Target, Walmart 3. Hit top 5 in our App Store category last holiday 4. Featured in Apple’s iPhone 16 keynote 5. Raised $40M from Index & Adjacent (backed Discord, Roblox) If you've read this far, I want to thank you with a gift 👇 At 21, as a Google intern, I made a viral slide deck about gaming being the most underrated opportunity in the next 10 years and emailed it to the top vice presidents. 15% of the company read it. That deck turned into Backbone. Since then, over the last 5+ years, I’ve been lucky to learn directly from the best: CEOs from companies like Discord, Oura, and Notion. The minds behind AirPods, Oculus, and Xbox. Creators like MrBeast, Preston, and Zoe Unlimited. They shared the stuff no one talks about publicly - the real secrets behind iconic consumer products. I put all those lessons into one private doc: How to build world-class consumer products Retweet this & comment “Backbone” and I’ll send you the Google Drive link for free.