One "é" can turn a one-segment SMS into three. Anything outside GSM-7 flips to Unicode and segments drop from 160 chars to 70.
Check segment counts per locale before you send.
dyspatch.io/blog/how-to-loca…
Image-only emails: easy to ship, unreadable on mobile, blank with images off, useless to a screen reader. #emailgeeks have fought them for a decade.
We've been testing Agent MCP for Dyspatch in beta. Drop in the image, get a responsive, modular email back in minutes.
Email templates are still welded to the ESP. AMPscript won't run in HubSpot, HubL won't run in Marketing Cloud, so every switch means rebuilding the library by hand.
Build them outside the sender. Then the ESP is just something you plug into.
dyspatch.io/blog/migrating-f…
Open rates stopped meaning much years ago. Clicks are next -- Gmail's bot click share went from ~6% to ~22% in a single month.
Go look at what your engagement numbers are actually measuring.
emailexpert.com/the-click-is…
New in Dyspatch -- direct Bynder and Brandfolder integrations. Search your DAM from inside the email editor and drop approved assets right into a template.
They stay linked to the source, so swapping an asset once updates every email using it.
dyspatch.io/blog/bynder-and-…
Matt retweeted
For DTC brands, the 3PL model is broken—and I’ve lived this problem for the last 12 years.
At @shyp (Non-Asset-Based) and Airhouse (a 4PL), I shipped 10M+ packages/yr and worked with dozens of 3PLs.
Airhouse ultimately failed due to poor performance by partner warehouses. 🧵
Matt retweeted
This is first time I’ve told an in depth story of the rise and fall of Shyp.
What it felt like for me to feel on top of the world getting compared to Travis from Uber or Jeff from Amazon then going to zero.
This is from my perspective.
Matt retweeted
Ep 4 of the STF podcast where @JoeFernandez @berman66 @julien talk twitter haters already, FTX, more confident founders raise more venture capital, our origin stories, raising at high valuations, @Suhail pivots!
Listen and subscribe for weekly episodes linktr.ee/stfupodcast
Hidden costs in marketing, this is so true!
Introducing the #emailmarketing iceberg! 💌
What else am I missing below the waterline #emailgeeks?? Drop me a reply.
Matt retweeted
Today is an exciting day: @AirhouseHQ is going global via an international partnership with best-in-class 3PL, @SEKO_Logistics!
Matt retweeted
Airhouse is proud to announce that we’ve raised $11 million in Series A funding to power the future of ecommerce operations. Thank you to our customers and partners for making this possible! Learn more: airhouse.io/blog/airhouse-fu…
Beyond excited to announce @getdyspatch new Poll in Email app. Now you can add live, interactive questionnaires to your #email templates with next to no engineering effort required — just a few clicks and you're done. 👀dyspatch.io/apps-in-email/po…
#AMP4Email #emailmarketing
Matt retweeted
No-code email production platform @getdyspatch (W14) has raised $6M, to bring AMP-powered interactive email creation to all marketers.
Congrats @mrmch and the entire Dyspatch team on the round!
techcrunch.com/2022/01/25/dy…
Been heads down on Apps in Email + @getdyspatch for too long, super excited to announce this today: techcrunch.com/2022/01/25/dy…
Matt retweeted
3) Web-first app builders
Low-code tools to develop, deploy, and manage apps @OutSystems @Unqork @bettyblocks @8base
Build apps for smaller businesses- @Builderai @bubble @StackerHQ
Drag & drop builder for transactional emails @getdyspatch
no-code chatbot builder @Landbot_io
My biggest #email pet peeve after fixing images in Outlook? Translation and #i18n workflows. @getdyspatch teamed up with the smart folks at @smartling to put best practices down on paper.
Check it out dyspatch.io/info/smartling-w…
PMF takes time. Growth at all costs.. not always worth the cost?
We at @AirhouseHQ have finally figured out our model and are ready to scale to own the market. 2-sided marketplaces are super hard to get right and the foundation is the most important thing.
Matt retweeted
We at @AirhouseHQ have finally figured out our model and are ready to scale to own the market. 2-sided marketplaces are super hard to get right and the foundation is the most important thing. – at Oakland, CA
We've been teasing this for a bit, and it's finally arrived in @getdyspatch -- Real-time Comments App in #Email. Get the up to date conversation, reply, and see the comment feed just like Google Docs, but now available to anyone!
dyspatch.io/blog/create-amp-…
The future of #email is definitely Dynamic!
Join experts from @gmail and @salesforce, @jharmer and @M_J_Robbins, this January at MailCon Virtual Experience 2021 to see how brands are eliminating the complexity of launching dynamic, shoppable emails. Grab a ticket here: bit.ly/372jxcZ
#emailmarketing #gmail

ALT The landscape for dynamic emails has really changed now that email providers like Gmail, Apple, Outlook, and Yahoo! support this framework. Join experts from Google and Salesforce, Jon Harmer and Mark Robbins, this January at MailCon Virtual Experience to see how brands are eliminating the complexity of launching dynamic, shoppable emails.









