I collect beers whenever I visit a new place. I wonder why we have Heineken and Stella Artois in our fridges, but we do not have Primus or other African beers. I keep asking the same question: Why can’t Africa unite, as Bob Marley urged, so that it can prosper? Africa has a population of 1.4 billion people, yet we are failing to market and sell African products to each other. We end up drinking Belgian beer in Africa, while our continent is home to some of the best beers in the world. I hope that the African Continental Free Trade Agreement based in Ghana will aim to create a single market for goods and services across the continent. Hopefully, these efforts will help make African products more widely available to Africans and promote economic growth within the continent. If Malawi, for example, focuses on growing groundnuts for 1.4 billion Africans, it will become a relatively wealthy country because it would have a captive market for its groundnuts. These things are so easy to achieve, but our leaders fail to understand, preferring instead to control their little fiefdoms. I am thinking of getting a license to distribute beers like Primus in Southern Africa. Would you prefer to drink an African beer over a European one? I am aware of my profile as an African journalist, that is why I always promote all things African by consuming them publicly and making them my friend choice, that is what the Chinese do, look at how successful they have become. As of 2024, China’s population is approximately 1.41 billion people. As of 2024, Africa’s population is also approximately 1.4 billion people. This number continues to grow rapidly, making it one of the fastest-growing populations in the world. Why can’t we if others are doing it? Unify or die!