Pete Baltaxe

I'm attending Mobile On Air. A virtual gathering of the brightest minds in mobile. RT if you think others will find this helpful 🙌 event.mobileonair2020.com

Velocity is perhaps the most disregarded metric by marketers, but it's crucial to sales pipeline. How To Measure Full-Funnel Sales Velocity In B2B Marketing: okt.to/J5BieD via @bizible #b2bmarketing #b2bsales

Optimmizing your best blog posts? Try bite-sized chunks of text: 5-6 sentences each & no more than 20 words per sentence. Learn more: okt.to/fJKRke #ContentMarketing #BlogWriting

With pre-built audience templates, find your #B2B buyers instantly in a free trial of Socedo, and export their email addresses to fill your database with warm leads: okt.to/jyzalL

Know the difference between evergreen content & seasonal content. Optimize the former for #SEO, the latter for specific programs. How to Update Old Blog Posts to Boost Website Traffic: 7 Ideas: okt.to/Sm7LQL #ContentMarketing

Tagging specific people in a #persona around the content of your post, encourages sharing & visibility among similar users. That's one way to build & engage micro-communities on #SocialMedia. Watch for more: okt.to/haE99b

Find all the Twitter users talking about or following your competitors. Turn them into your followers. Export their email addresses and close the deal. Learn how: okt.to/gAfzbs #DemandGeneration #LeadGeneration

Learn how Tom Taylor separates the wheat from the chaff to find valuable #SocialData and leads in the wild west of #SocialMedia: okt.to/RS8OK8

Marketers are getting more and more creative to boost #engagement on #SocialMedia - an important part of driving traffic and generating leads. Here are 5 Unconventional Strategies for Boosting Your Social Media Engagement: okt.to/ypomKT #SMM #Marketing

Engaging your audience around a cause has revenue impact. The Hidden Power of #CauseMarketing in #B2B: okt.to/FuBV27

How often should you be posting on Instagram to optimize reach? @charlievbrook breaks it down in this study via @socialmedia2day: okt.to/u2Hc7t

Lead generation based on demographic, firmographic, AND relevant behaviors - that's how you get leads that engage at twice the rate. Try it for free with Socedo: okt.to/bkpnqd

#Engagement rates are slipping across #social networks, down 20% in the last year alone. That's one reason why a step towards smaller targeting, or micro-communities, is a must for #B2B marketers: okt.to/TUMZt1 #B2Bsocial

How many of your leads come from #social media? If you're just posting and hoping they convert, probably not a lot. Learn how to proactively target your #B2B buyers on social and turn them into email-responding leads: okt.to/2A62Ep

In the right hands, data can be powerful. Learn from Heine about how to arm your business teams, from #marketing to #CustomerSuccess, with the data & insights they need to provide better buyer experiences: okt.to/6SVrD9

Improving the online experience of #LandingPages and forms can lead to dramatic increases in #B2B conversion rates and lead results: okt.to/pxmNiA from Abraham of @SmartSearch101 via @Marketingland

How many of your leads come from #social media? If you're just posting and hoping they convert, probably not a lot. Learn how to proactively target your #B2B buyers on social and turn them into email-responding leads: okt.to/Hdt4gG

A #SmallBusiness Guide to Big Data on #Social Media: how to boost your marketing campaigns with insights from the largest data source in the world: okt.to/FbnPqS via @socialnomics

Socially engaged leads move 25% faster & convert 22% higher in the buying cycle. Building warm relationships throughout the funnel has a major impact on sales. Here's the full study: okt.to/n4aLOT #DemandGeneration #B2Bsocial

"The point of studying videos is not to create videos, but to learn more about successful #marketing campaigns." One of 5 Unconventional Strategies for Boosting Your #Social Media Engagement: okt.to/IGPfi9 #VideoMarketing