Creative Public Relations for a Digital World. Founded by @dorocren. #PR #Marketing #Tech
NYC
Joined January 2009
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🔮 Can AI predict the next big IPO? @crunchbase thinks so. With 17 years of proprietary data, its new AI engine forecasts startup funding, acquisitions & public offerings—boasting up to 95% accuracy. wsj.com/articles/can-ai-pred… #AI #Startups #IPO
🕰️⏳ As #TikTok faces a potential ban, industry leaders are bracing for impact. Advertisers are eyeing alternatives like CTV & DOOH, while creators explore new platforms to keep engagement alive. admonsters.com/when-the-cloc… #AdTech
Crenshaw Communications, a Mod Op company retweeted
A new report, shared exclusively with WIRED, shows how an AI content mill with hundreds of sites managed to pull big-name advertisers into their schemes. wired.trib.al/F0rnxQE
All we want for #Christmas is... great PR! 🎄 Delivering holiday cheer one campaign at a time, because ‘tis the season to be pitching. 🎁#MerryChristmas
Are the DOJ’s antitrust cases against Google addressing the real future of digital advertising? 🚀@cpxi dives into how AI, #CTV, and evolving search behaviors are reshaping the landscape beyond Google’s dominance. admonsters.com/the-us-dojs-d… #AdTech #AI
Holiday shoppers, beware! 🛍️Scammers are using fake sites & ads for brands like IKEA & Wayfair to steal your info. Spot phishing red flags with tips from the @StaySafeOnline. Protect your holiday deals! 🎁 cbsnews.com/news/black-frida… #holidayshoppingtips #clientcoverage
We’re feeling extra ‘grateful’ this #Thanksgiving for our amazing clients and team! 🦃 Serving up PR campaigns that are always stuffed with creativity. 🥧 #HappyThanksgiving!
Crenshaw Communications, a Mod Op company retweeted
Cool initiative my team pulled together for @GumGum.
In a survey of +1,500, one-third say targeted ads — ads based on companies tracking you across websites — have spoiled gift surprises for them in the past. Peep the data on @ConsumerAffairs.
The takeaway: contextual is 👑.
#Bluesky doubles its user base to 18M post-election as X faces backlash over Musk's political ties. @SOCi_inc notes the rise of decentralized platforms like Bluesky is a 'healthy move,' offering greater community control.forbes.com/sites/bradadgate/… #SocialMedia #SOCi
Not all white noise apps are as soothing as they seem. 🛌🎧 @DoubleVerify reveals dozens of apps are stealing $250K/month in ad fraud, diverting funds from legitimate creators. forbes.com/sites/johnkoetsie… #AdFraud #DigitalSafety
#Amazon has made a big shift, cutting its U.S. ad spend by $700M this year. 📉 As the #retail giant tightens its budget, @MediaRadar provides insights on how cost-cutting aligns with Amazon’s growth in operating income. adweek.com/commerce/amazon-s…
It’s #ElectionDay. 🗳️ Remember to cast your vote in this year’s presidential election—every voice matters. Let’s participate in shaping the future. #Vote2024
🚀 #ChatGPT Search is here – a potential game-changer in online search! While it brings a fresh approach with conversational #AI, experts at
@soci_inc & @Copyleaks are cautious. #Google’s dominance won't be easy to topple. independent.co.uk/tech/chatg…
PR so good, it's scary! 👻 This Halloween, we're crafting pitches that are more 'boo'-tiful than ever. 🎃 #HappyHalloween!
Happy #NationalPublicistDay! 🎉 Today, we celebrate the #PR pros working tirelessly behind the scenes to ensure the truth cuts through the noise. In a world of fast-spreading rumors, publicists are the storytellers and trusted voices we rely on.💻🗞️
🚨 #NYT pushes back against generative AI, sending a cease and desist to #Perplexity for using its content without consent. As publishers fight back, @Copyleaks reveals Perplexity’s summaries bypass paywalls, raising ethical concerns in AI. techcrunch.com/2024/10/15/ne…
#WorldSeries2024 starts tonight, and we might be biased, but as a NY-based PR agency, we’re rooting for the @Yankees! 🗽 Here’s to iconic moments, home runs, and the magic of NYC storytelling on the field. Let’s go, #Yankees! ⚾️🏟️
Crenshaw Communications, a Mod Op company retweeted
💰Curious where ad dollars are flowing? @MediaRadar reveals that automotive, digital media, education, and hobbies are ramping up #adspend to capture new opportunities via @ForbesBizDev forbes.com/councils/forbesbu… #clientcoverage
📺@DoubleVerify CEO Mark Zagorski calls Netflix's investment in adtech a "pretty big deal" on @CNBC #AdTech #Netflix cnb.cx/4eZpK9I
Venture capital funding for cyber startups dropped 51% to $2.1B in Q3, per @crunchbasenews. With just 4 large rounds, the number of deals also hit a low, highlighting the sector's unpredictable investment pace. cybersecuritydive.com/news/f… #Cybersecurity #VC #Startups #Funding