Marketing General Incorporated is the nation's largest marketing agency working exclusively with membership associations to help them grow.

Joined May 2009
Curious how other associations are recruiting members? The 2025 MMBR shows the top 3 channels organizations are using: email, association-sponsored events, and organic social media. But remember—most used doesn’t always mean most effective. Learn more: ow.ly/jTPF50XbWGw
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Join MGI’s free webinar on October 21 and learn how to design, conduct, and analyze meaningful member research on your own. No consultants or big budgets needed, just practical tools you can use right away. Register now: ow.ly/HJqj50X8x42
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Marketing General Incorporated retweeted
Association Brain Food Weekly: free educational events & resources from @MktGeneral @ArtOfMentoring @CeciliaSepp @SidecarGlobal @SarahSladek @NerdyBFF @ASAEcenter & more bit.ly/3uhkqwx #associations #associationmanagement #assnchat
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Marketing General Incorporated retweeted
The 2024 Membership Marketing Benchmarking Survey by @mktgeneral is now live! Participate in the global association industry’s original and most comprehensive annual study on membership marketing. Take the survey: buff.ly/3U3NaU2
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May you find joy, unity, and purpose in each day. Wishing you a meaningful and festive celebration! #Kwanzaa
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MGI Account Director Jacqueline Zeranski shares tips for increasing first-year member #engagement in our latest Tipster. Read more: ow.ly/6Fqs50QjRih
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This month we are celebrating Kimberly, Angelica, and Tony. We are so grateful to have you on our team. Thanks for all you do for MGI and our clients!
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The MGI team would like to wish you peace and light this holiday season. Happy Hanukkah!
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Dive into the buzz surrounding Connected TV advertising! Don't miss our latest podcast, where MGI's Todd Michaels and Michelle Peterson share key insights on harnessing this platform for your Association's success. Tune in: ow.ly/qcnC50QfHE9
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As you look back over the year, how does your #association compare to others when it comes to membership renewals, retention, or budgets? Gain insights and best practices in MGI’s 2023 Membership Marketing Benchmarking Report. Download your copy today: ow.ly/j2rY50QcchE
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This Thanksgiving we’re grateful for the association industry and the amazing clients who make our work purposeful. Wishing you a season filled with joy and gratitude.
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This month, MGI celebrates Boris Livchits, Brian Mazza, Scott Seril, and Dana Lohneis on their work anniversaries! We are so happy to have you on our team.
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The end of year is quickly coming into view. In this month’s MGI Tipster we share three tips to help you hit your end of year marketing goals.    Read more and subscribe to receive tips directly to your inbox: ow.ly/WNsy50Q7WTc
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We want to hear from you. Which of the following paid digital marketing tools, if any, do you use? #digitalmarketing #associations
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⏰ Did you miss our webinar on the Key Takeaways and Insights from MGI’s 2023 Membership Marketing Benchmarking Report? You can view the full recording now at ow.ly/AlU150Q3Aip
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Happy Halloween from MGI! 👻🎃 Wishing you a spooktacular day filled with treats, tricks, and all things frightfully fun!
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This month MGI celebrates Rick Whelan, Nick Landess and John Sample on their work anniversaries! We are grateful to have each of you as part of our team
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TOMORROW at noon dive into the findings from MGI’s 2023 Membership Marketing Benchmarking Report as our experts share their insights on applying these results to drive membership growth for your association. ow.ly/kbUy50PXrnr
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Dive into the findings from MGI’s 2023 Membership Marketing Report on October 18 at noon with MGI’s Tony Rossell, Elisa Joseph Anders, and Adina Wasserman, Ph.D. Attend this free webinar and earn 1 credit toward your CAE. Register now: ow.ly/LSAB50PWyGf
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Is member engagement part of your membership retention strategy? In this month’s MGI Tipster we share five member engagement tips you can implement to foster a more engaged and active membership. Read more: ow.ly/B4SU50PV71B
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