Curious marketer, from B2C to B2B, Agency to Client, eCommerce to SaaS | Travel, food, wine and tea lover, Happy-est dog owner.
Vaud, Switzerland
Joined February 2009
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Over the past months, got a chance to dip my toes into crypto and #Web3marketing, helping the team @unlockprotocol. W00t, I’m learning a ton (a thread)!
Checking out the @zapier rebrand (being one of their active users!)
zapier.com/blog/zapiers-new-…
Loving the narrative behind it, the color palette, the typography and the awesome animations. But the logo itself is less inspiring IMO. I needed the backstory to understand it.
This is a turning point for Analytics platforms.
UA & GA4 have been running side by side for 2 years. Neither users nor the integrations ecosystem fully made the switch.
Google has to make a bet on GA4 to survive the regulatory landscape.
May the Game of Thrones begin.
Two and a half years ago, we introduced Google Analytics 4 to address evolving measurement standards and help businesses succeed. Today, we’re announcing that we’ll begin sunsetting Universal Analytics next year.
Learn more about what to expect → goo.gle/3MPcUh3
ALT Graphic featuring the Google Analytics logo
Could not resist the #wordle craze
(Is it because I’m turning 40 this year… and this is a game my grandma would have absolutely loved?)
Wordle 210 4/6
⬛⬛🟨⬛⬛
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⬛🟩⬛⬛🟨
🟩🟩🟩🟩🟩
For me, 2021 was a year for venturing into new possible futures.
Following the journey of @UnlockProtocol it’s quite exciting to see it unfold (and getting to work among passionate people).
2022 onwards and upwards!
YEAR IN REVIEW!! It’s that time of year— we’re looking back at all that happened in 2021 & gearing up to embrace 2022! Our very own @mitoubab created this fabulous article w/all of the progress we made this year—thanks to our amazing community! Let’s do this! 🧵 /1
Anyone recommending a good French speaking vendor to help with redesigning an eCommerce website on @PrestaShop? Asking for a friend.
Approaching 40 years old = being followed by a dental clinic on instagram 🤦♀️ (and getting weight loss ads on Twitter).
Facebook’s company name becomes Meta
Props to @jaypeters from @verge for this perfect line “The new name comes with a new logo, a blue M that looks kind of like a pretzel”.
Are a pretzel, a meta.com DNS and a MVRS ticker the right ammo to win the metaverse?
Me reading tweets about Facebook’s new company name.
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The web3 tool stack is being built ⚔️
@swordybot X @UnlockProtocol allows to easily design NFT-based membership levels inside @discord communities!
Members can buy access through Eth… or via credit card, instantly making adoption accessible to a wider audience 💥 #scale
Excited to see @swordybot live on @producthunt! Now you can use NFTs to Unlock specific Discord communities. Check it out and give it some love! producthunt.com/posts/swordy… by @pi0neerpat with @UnlockProtocol
#nfts #discord #community
Definitely D2C + all brands presenting at Paris Fashion Week relying on @instagram for social views #facebookoutage
🤫 @CHANEL and @LouisVuitton_HQ have runway shows scheduled tomorrow.
Curious about impact for @WhatsApp groups… glorious time for @telegram or @discord?
For starters, huge thanks to @julien51 for welcoming me - simple Web2 marketer - into this world! So thankful I get to have fun with amazing people like @caseorganic @desertrat @emudoteth and @supermombartz
Ooops, Discord nicknames got me 🤦♀️ I meant I’m thankful to get to work with you, @crystaldstreet!!!
@DesertRat nice to e-meet you 👋
When is @twitter allowing editing tweets again? 😅
Last reason why I’m thankful for helping @unlockprotocol. Beyond speculation, crypto is an enabler to explore alternative models.
Unlock’s mission is a new business model for the Web, where a decentralized protocol makes #memberships as NFTs - not attention - the new currency.
I’m super excited for @unlockprotocol's future! To complete their vision towards a fully decentralized protocol for memberships
🙌🏽 They just launched their DAO unlock-protocol.com/blog/unl…
💥 Secured $4M in funding venturebeat.com/2021/09/28/u…
😎 They're hiring (& awesome)!