@mericgerald

Brand & product designer UI/UX. Helping SaaS/fintech founders close the gap between what they built and how it looks. Founder, Idessy. Building in public

france
Joined July 2026
Your product works. Does it look like it works? I design brand identity and product UI for SaaS, fintech, and e-commerce founders whose product already outgrew how it looks. This is Idessy.
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Full brand identity for a personal biomarker tracking app name, mark, color, type, and illustration system, built to avoid both clinical coldness and the wellness-category cliché. Not live yet — this is the concept work, end to end. behance.net/gallery/25608623…
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I designed the full brand identity for Cairn — a concept for a biomarker tracking app that turns lab results into something people can actually read without panicking. Here is the complete project : behance.net/gallery/25608623…
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Spent the last few weeks designing Ballast a cash flow platform for small business owners, built around one idea: stop making people afraid to open their own numbers. Self-initiated.Full case study on Behance 👇 behance.net/gallery/25546516…
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