To read the full article, click the link below. lnkd.in/gVAZ7AiT

Here’s where we can help: We provide an ad-free, private platform that focuses less on hard selling and more on community and engagement of your customers. We help your brand encourage conservations among customers and amplify their voices in a meaningful way.

Sales fatigue is increasing with users feeling inundated with sales-focused content. 😢

Key insights into the current state of social media include users' preference for sharing with "Close Friends" on Instagram, providing a private, ad-free space. 🔐

Social media users primarily engage to connect with friends and family (54%) or keep up with news (27%), not necessarily to be sold to. 👪

In 2022, there was a global decline in the average daily time spent on social media, leading to a decrease in organic reach for brands and creators 📉

Is social media dying? This recent article by Hubspot explores what the future of social platforms could mean for you and your business. Here’s what you need to know:

As the digital world becomes more and more complex, we aim to keep these principles at the forefront and believe we have created a platform that offers brands the opportunity to connect, build community, create a sense of belonging, and share their values with customers.

🏡 Belonging: Creating spaces where everyone feels they belong is a cornerstone of brand success. It's about inclusivity, diversity, and making individuals feel at home.

🌟 Community: The strength of a brand lies in the strength of its community. Brands today are eager to cultivate communities that go beyond their products, where individuals feel a sense of belonging and mutual support.

🤝 Connection: Today's brands aspire to be more than just a product or service provider; they seek genuine connections with their audience. Many brands are finding ways to prioritize meaningful interactions and foster relationships that go beyond transactions.

In a world that's constantly changing, here's what we believe brands really want in 2023:

The way we connect digitally is broken... and here's why 👇 Just 8% of your followers see your content on social media 👀 1.2% is the current ad click through rate that continues to decline 📉 86% of people state that social media negatively impacts their happiness ⬇️

We do what social media doesn't - provide your brand with a space to authentically connect with your customers, without the interruptions. To book a FREE demo today, visit memorykpr.com/business

Myth #4: Social media is the best place to connect with customers ✅ Fact: Social media platforms are overcrowded, meaning it is not the best place to make meaningful connections with your audience.

Myth #3: There is no risk in following businesses on social media 🚫 Fact: Your competitors are targeting your followers across all your social platforms

Myth #2: Influencers are real people 🤖 Fact: Many influencers are AI-generated characters

Myth #1: My followers see my content 👀 Fact: less than 8% of your followers actually see what you are posting

Social Media Myths Debunked 👇(a thread)

What's your brand's story? We want to hear about it! memoryKPR is offering FREE 30 minute strategy sessions help you learn how to tell your story in a way that helps grow your business. To book your free session today, send us a message or visit memorykpr.com/business