Mark Norman (@marknorman) header
Mark Norman (@marknorman) profile picture

I teach people how to promote and deliver exceptional events. @oneplanevents.

Joined February 2009
Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)Photo by Mark Norman (@marknorman)
Mark Norman retweeted
Within the next 3 years, there will be so much AI, in particular AI video, people won’t know if what they see or hear is real. Which will lead to an explosion of f2f engagement, events and jobs. Those that were in the office will be in the field. Call it the Milli Vanilli effect
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Pro tips for an event budget: 💰 Plan for Surprise Costs: Add a 10–15% buffer for emergencies. 📦 Work with Vendors Wisely: Ask for deals & build relationships. 📉 Keep Costs Under 70% of Income: Stay profitable.
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You don’t have to do it all to plan an amazing event. Here’s a secret: 80% of your success comes from just 20% of what you do. 1/6 🧵 👇
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3️⃣ Look at past events for clues: What worked best before? Do more of that and less of the stuff that didn’t matter much. 5/6
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The big myth in events? Every detail matters equally. Focus on what works, and let the rest go. What’s the ONE thing you always focus on to make your events great? 👇
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1️⃣ 💡 Make a Realistic Budget: Break it into categories & save for surprises. 2️⃣ 📊 Track Spending Closely: Use a spreadsheet or app for every dollar. 3️⃣ 🤝 Negotiate Smart: Don’t take the first price—shop around! 4️⃣ 🎯 Focus on What Matters: Spend where it counts for your guests
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💸 Ever felt like you're losing your mind trying to make an event budget work? You’re not alone. But cutting corners upfront leads to surprise costs & stress.
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What makes ticket buying so stressful? 1️⃣ No advance info (when, how much, how many). 2️⃣ Tech that crashes under pressure. 3️⃣ Unclear updates—sold out? Still available? Events can do better! 🛠️
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Balancing work & parenting? My tips: 1️⃣ Plan everything (work + personal). 2️⃣ Review tasks nightly. 3️⃣ Be kind to yourself; it’s okay if stuff waits. 4️⃣ Add buffer time (kids = surprises). 5️⃣ Find creative solutions (like soft play work!). What’s yours?
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Fix ticket stress: ✔️ Share key info early. ✔️ Pick a good sale time. ✔️ Use mobile-friendly platforms. ✔️ Provide live updates. ✔️ Offer support for tech issues. Simple steps = happy buyers! ✅
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Buying tickets for an event should be exciting, not frustrating! But too many events fail at this first step. Clear info & smooth systems make all the difference. 🎟️
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Mark Norman retweeted
Introducing OnePlan Solo – made for the individual planner. With accurate tools, a customisable object library, and premium maps, planning is easy! Start free with 50 objects! Upgrade to 300 for £27/$35 a month or 1,000 for £35/$45 a month. 👉 eu1.hubs.ly/H0fJFxk0
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Attempted to register for the new Dublin City Half Marathon. Sadly the website queuing is worst than trying to get Oasis tickets. I kept getting bumped further down the queue, now sold out. Poor show.
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In events, deadlines don’t move. As a parent, life doesn’t stop. My system? Simple: reminders on my phone + daily reviews. No fancy tools, just habits that work. Parents—how do you stay organized when school’s out? 🛠️
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Working in events is tough. Doing it as a parent? Even tougher. Right now, I’m at a play area, laptop open, trying to work while my kids burn energy. Balancing work and parenting isn’t easy, but planning smarter helps. Parents—how do you manage work-life balance? 💬
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I worked on a big sports event last year, and we reworked the site map 20 times to get it right. The result? Happy guests, smooth flow, and no bottlenecks! 🎉 Take the time to refine your layouts – it’s worth it. #EventTips
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4 simple tips for better event site design: 1️⃣ Plan paths to avoid crowding. 2️⃣ Place attractions where they'll grab attention. 3️⃣ Use clear signs to help guests navigate. 4️⃣ Test, tweak, & improve before the event. Better layout = better experience! 🙌
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