Award-winning content agency. We make our clients content with fresh, vibrant copy that goes beyond good reading and actually gets results.
Manchester
Joined January 2015
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Huge congratulations to our founder Kelly and her new husband Jack, who said ‘I do’ this weekend 💒
It was an incredible day of celebrations, and we can’t wait to see all of the beautiful photos!
VodafoneThree’s first joint campaign is a great example of post-merger marketing done well.
Both brands maintain their distinct identities while staying aligned through one unified message: that two networks are better than one.
youtu.be/PrCoAzjPlO0
Monzo’s recent pop-up was a prime example of how powerful community-first brand experiences can be.
In a world where digital dominates, it was also a great reminder that real-life events, when done right, can drive serious online momentum. And Monzo truly nailed every detail…
✨ A clever book launch with personalised covers – a smart UGC move that had their customers posting instantly
✨ Thoughtful touches throughout – including free tote bags, free coffees, and vinyl DJs
People didn’t just attend this event – they queued, they shared, and they became a part of the experience.
linkedin.com/posts/monzo-ban…
Turning a vision into a powerful brand asset 🙌
When Adventum approached us, they wanted to create a collection of resources that would educate investors and position their team as credible experts in the market.
We helped bring that vision to life, one publication at a time 📚
Social campaign spotlight 💡
‘YourVolkswagen’ highlights real-life stories that showcase how the brand has become a part of people’s lives over the years.
It’s a great example of meaningfully involving an audience and showing they’re genuinely valued.
volkswagen.co.uk/en/life/you…
The way people discover brands has changed 🔍
57% of TikTok users search on the platform, and Instagram content appears in Google results. The brands winning? Those creating searchable content that still feels authentic.
Here's how to nail the balance 👇
makingyoucontent.com/blog/se…
OREO x Reese’s is happening 🍫🍪
Two iconic brands, one genius collab – inspired by 268M+ views of social content calling for them to join forces.
💡 When you listen to your audience, you can create a viral campaign and products they genuinely love 🤝
thehersheycompany.com/en_us/…
Last week, we joined our first All Agency Day as part of the Embryo Group!
We downed tools mid-afternoon for some insights from across the brands. Kelly gave an MYC update, and we finished off with pizza, drinks and a highly competitive quiz (shoutout to Holly for 2nd place 👏)!
Love is in the air at MYC as our Senior Editor Lucinda got married at the weekend 💒💓
Congratulations to her and Mike on their special day, we can’t wait to hear all about it in the office tomorrow!
Two class acts, three very quick years 💨
Congratulations Will and Abby on your third work anniversaries at MYC!
Will spearheads our social media efforts in the back while Abby keeps our clients content from the front – both vital cogs in our MYC machine 😤
⚠️ Updated TikTok Community Guidelines come into effect on 13th September ⚠️
Harsher clampdowns mean it’s more important than ever for brands to create authentic, original, quality content ✅
Read the new guidelines in full here: tiktok.com/community-guideli…
We’ve been busy at Making You Content lately, but there’s always a reason to take some time to celebrate 🎉
The team recently raised a glass to Marcy Jones’ first few weeks with us and Lucinda Jukes’ upcoming wedding!
Exciting times at MYC, with lots more to come… ✨
Planning a social media shoot?
Success starts well before you hit record 📷
Here are three tips that can make all the difference…
Who’s excited for the Women’s Rugby World Cup? 🏉
We recently supported @CastoreEngland with their Red Roses kit launch, delivering campaign copy for the three kit versions plus product descriptions.
Always amazing to see our long-standing partner on the world stage!
#RWC2025
As far as brand collabs go, this one’s pretty epic.
Greggs sausage rolls x KFC gravy launched in key UK cities last week.
It’s a great example of how the right partnerships generate fresh excitement, keep offerings relevant and tap into new audiences.
greggs.com/news/try-the-limi…
