1/3 You’ve heard about AI, right? It shouldn’t be a surprise by now that it changes how we work.
Anyone can generate volume now, but producing it consistently, on brand, at a quality you’d actually ship is what almost no one has cracked.
3/3 Our Brand Context Protocol is one piece of that: a single source of truth for your brand, and the layer every output gets checked against, so nothing weird sneaks out the door wearing your logo.
craft.wild.as/
2/3 So here’s our new motto: craft, engineered. Craft is still the whole point, AI is just how we pull it off at a scale we couldn’t reach before.
We asked ourselves how fluffy we could make it. The answer: very fluffy.
What we'll do with it? No idea. But that's the beauty of experimenting.
Try it out: 66.as.wild.tools/
Real volumetric clouds are too expensive for the browser. So instead: thousands of flat quads scattered in 3D, always facing the camera, with a noise + softness shader doing the cotton-puff-fluff.
This experiment was part of our Forward Fridays, a day for the team to explore and play with AI. Built with @claudeai
Another little something we squeezed out of @claudeai & @figmaweave. This time playing around with the activeframe library from @active_theory. Demo link: 51.as.wild.tools/
We built the Wild Week Athens site in 1.5 weeks using mainly AI and no-code tools. AI doesn’t make designers obsolete. It shifts the weight to taste, creative instinct and understanding craft. Here's how this experiment came together 🧵
We see AI as a creative partner, not just a shortcut. It expands the options, handles the volume, does the boring passes. The hard parts (direction, curation, knowing when something is finished) still belong to us. Design is as important as ever.
week.wild.plus/athens-26
You can find a more in depth version with many other articles over here: wild.as/labs
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Freaks of Nature by @madebywild and MMCV → maxibestof.one/websites/6603…
wild retweeted
🎉 We have a new company partner!
🌍 Meet wild (@madebywild), a global agency bringing together innovation, design, technology, and business strategy to build award-winning websites, apps, and digital content.
👉 Head to their company page for more info buff.ly/3vppHmu
Looking for a digital designer? 👇
🚀 Exciting News! 🚀 After 2.5 incredible years at @madebywild , I'm thrilled to share I'm now an independent digital designer! Grateful for the experiences and skills gained. Ready to apply these skills to diverse projects and take on new challenges!





