Every famous logo that exists today survived something: a chairman, a committee, a competition, a family member or a better idea that simply came too early. Amongst the 200 stories within the LogoHistories archive are those logos that never came to be.

With LogoArchive discover Japanese animal logos 👉 logo-archive.org #logos #branding #symbols #japan

Literally, In 1989, a Japanese bank renamed itself…Tomato Bank. 🍅 Not a joke. Here’s why it worked. logohistories.com/p/tomato-b…

Railway Logo Design: How Railways Shaped Modern Corporate Identity From Canadian National and British Rail to Japan Railways, how the demands of modern transport networks transformed railway logos into comprehensive systems of visual communication. Read for free. Link in comment below via @logohistories

Next week on @logohistories - The story of Japan’s Tomato Bank, 1989. Sign up to get this story straight to your inbox - logohistories.com

September 4, 1981, Los Angeles began it’s year-long Bicentennial celebrations. This would include sports events and tie-ins, a time-capsule and plaque dedication. It would also be considered a rehearsal for the upcoming Olympic Games, that would take place three years after the Bicentennial in 1984. Helming the festivities was the Los Angeles 200 Committee. This was made up of 44 community leaders, civic figures and businesspeople, led by Jane Pisano, a professor at USC. To bring the activities and events together, and create merchandising opportunities an event symbol was commissioned, with local designer John Follis landing the job. This would be supported by the logan L.A.’s the pLAce. When a group of 44 settlers founded the town on September 4, 1781, they named it El Pueblo de Nuestra Señora la Reina de los Ángeles, The Town of Our Lady the Queen of the Angels. This was in honour of the Catholic Virgin Mary, also referred to as the Queen of Angels, and led to the nickname The City of Angels. Follis’ design reflects this, depicting a winged figure: a stylised angel, combined with a rainbow above. This intended to symbolise the City of the Angels and its cultural diversity. Two versions were created to maximise the merchandising opportunities, one for use on white and another on black. The logo and the slogan were applied to commemorative items and collectables, used in promotional materials across the city, and the Los Angeles Dodgers wore the logo on the sleeves of their uniforms for the 1981 Major League Baseball season. With @logohistories go behind the logos. Explore 200+ more in-depth and meticulously researched stories revealing the design decisions and ideas behind the world’s most iconic logos and important brand identities. Link in the comments