Make them cute again & make the clothes look like actual clothes. Prominently depict Barbie with not just hot pink but lots of vivid colors. Emphasize her family and friends again (bring back Francie). I know I'm biased toward the mod era but I love lots of Barbie 1959-early 00s!
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"saturated" isn't really the word you're looking for - older series usually actually had more vibrant, high-chroma colors whereas their digipaint sequels/reboots have *lightened* colors, partly due to strong use of bloom effects. (note the absence of true red or black)
I think the issue many people have is that these older series (generally) had less saturated colors, especially if they were done on cels. When these series get sequels or remakes the colors become brighter, so sometimes the colors clash in comparison.
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...i don't think i even knew about this!? youtube.com/watch?v=L4IYa8CR…
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and lastly - if you have the time for a 5-minute short film (which i fully understand if you don't LOL) - cuushe's "airy me" which is an all-timer youtube.com/watch?v=VJ5QvrGx…
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