Leaf retweeted
✨ Revealed: #MarTech 50 ✨
Readers/judges decide 50 firms blazing trail in advertising & marketing
👇ranking & profiles for
VIOOH
@WhiteLabelLoyal
@leafgrowio
@influence_room
@DreamAgility
@Vyprco
@CreateComposite
@Purple_Spaces
businesscloud.co.uk/news/rev…
We had a fantastic time last night discussing the tricky topic of "profitability in eCom" hosted by us alongside Underground Ecom.
Thanks to our incredible panellists and sponsors
(can't mention everyone sorry, character limit)
Onto the next one, Pura Vida 🙏🏻
2 days to go, 80% sold out
"The Profitable Path:Mastering Cross-Channel Scaling and Demand Generation in eCommerce"
Expert Panel, Networking food and good vibes
To sign up -> hubs.li/Q02C3rnM0
#ecommerce #dtcbrands #demandgen #londonevents
Our CEO @samiq spoke to @Forbes on how to cut through the #ai clutter.
"The key to really unlocking the value of #GenerativeAI is curiosity and the desire to dive in and try something.
You can read the full article below 🙏
buff.ly/42g9LgH
We're launching our 'Meet the Partner' weekly interview series today 🥂
First up Serge Milbank CEO of @ConferWith Live Shopping platform.
Read the full interview 👇
buff.ly/3oMqlqC
#ecommerce #d2c #partnerships #growth #data #performancemarketing
"As markets around the world slip into recession, it is inevitable that marketing budgets will come under scrutiny."
Gilbert Corrales recently spoke with #Forbes on #data, #marketing, and #eCommerce in the current tumultuous landscape👇
buff.ly/4001Ymy
If you’ve been suffering from funky #CSS styles in your micro-frontend project and you’d like to keep your sanity in check, then this article may be of help to you 👇
buff.ly/3IPP8l8
#Datastrategy, #creative considerations, and the changing #adplatform landscape… we discuss it all in our podcast episode on what it takes for eCommerce growth in his complex terrain 🧪
Listen here:buff.ly/3YWzE4k
It's always weird when you blow your own trumpet... but when you're asked a few too many times as to why #DTC #brands choose Leaf for #eCommerce #marketing & #growth... it made sense just to put all the answers in one place 👇
buff.ly/3EspCzJ
eCommerce marketing has become a tyranny of complexity, and the challenges are growing for online brands.
There are a plethora of reasons brands are struggling in 2023... you can learn what these reasons are and how to combat them here: buff.ly/3ZdKYZE
It's International Women’s Day next week ⭐️ We recently participated in the Women Returners Program as a way to help #BreakTheBias and strive for a more gender-equal world.
You can read all about it here: buff.ly/3m0c7Rs
There are a lot of mind-twisting basic theoretical concepts about promises in #Cypress: are they real promises or does Cypress internal fake them out
Learn more here:buff.ly/3XTMzmk
our very own @helguita has been highlighted as part of 60 Female CTOs you should know, great to see her been recognised by the community alongside some amazing women, have a read ⬇️
Helga Alvarez is Chief Technology Officer at @Leafgrowio in the UK 🏆 She is one of many inspiring technical female leaders named in our 2023 list of "60 Female CTOs You Should Know" out now! 🎉 girlgeek.io/60-female-ctos-t…
Ever wondered how #leaf got to where it is today? Spoiler alert 🚨 it's not the typical journey you'd expect for a #datadriven #adtech #firm 👀
Listen to the full story here: buff.ly/3Z8cMi8
We can't escape #GA4 any longer. Fortunately we've got an implementation guide straight from the mind of Leaf’s Head Of Analytics - Will Chalk 💎
Check it out here: buff.ly/3IOzJBl
Depending on your needs and budget, a generalist agency that claims they can do it all for you definitely sounds worth it. Capability to do everything at a high standard is rarely the case, and we've heard the same from our clients too.
Learn more here: buff.ly/3ukFVc8
Agencies that use plugins or set frameworks to run your ads and optimise your eCommerce funnel, probably don’t care much about the profitability of your business.
Learn more here: buff.ly/3ukFVc8
Run for the hills if the digital marketing agency guarantees you specific results like 10X ROAS, especially within a short amount of time.
This is usually a ploy to get you stuck in a contract.
Learn why here: buff.ly/3ukFVc8
You don’t have direct access to your data and advertising accounts
This is one of the most important red flags to watch out for.
You must own and have full access to your data and advertising accounts, period.
Learn more here: buff.ly/3ukFVc8
Who will we be working with and what is their level of experience?
What might happen is that you'll speak with a director who is great at closing deals.
But then, once onboarded, you end up working with a junior team.
Learn more here: buff.ly/3ukFVc8























