Альберт retweeted
Russian blogger created a brand for an elderly woman who was selling #sauerkraut on the street.
The guy noticed that hardly anyone was buying from her, so he decided to help. On his way to the print shop, he came up with a name, generated a logo, and designed stickers for the jars.
All he had to do was print them and stick them on her pickled vegetables jars.
The result? Her sales skyrocketed almost instantly.












