AI UGC is a divisive topic in the UGC community. Many people hate it. We are fully embracing it at @launchpoint . We are partnering with @higgsfield on a $1M prize pool for creators to create converting AI content for brands. The future will have much more AI content. Human and AI content will live side by side. The future is (almost) here.

Shoutout to the @higgsfield team on their incredible execution 🫡 Speed of distribution is the new moat. At @launchpoint, we are grateful to support to the fastest growing company in history 🙏

Introducing Launchpoint. The first UGC platform that doesn’t SCAM you. Comment “Launch” and I’ll send you a FREE access link.

Hey, I’m Tristan! Founder of @launchpoint. I want to connect with more UGC Creators Influencers Athletes UI designers Founders If you’re one of the above, drop your handle in the comments and let’s connect

Breaking: @Launchpoint used UGC to sell out C4 Is this the future? Or is this just a trend?

hot take: most founders fail because they ignore their passion and burn out

I am the lowest paid person at @launchpoint. I make minimum wage. When we opened our Midtown NYC office, I set my salary at 35K per year. For the time I work, that's about $8.75 per hour. My salary is tied to real revenue milestones, teammates get paid first, and the rule we live by is simple: don't die. This is why we do it: 1.𝐑𝐮𝐧𝐰𝐚𝐲 𝐎𝐯𝐞𝐫 𝐂𝐨𝐦𝐟𝐨𝐫𝐭 Every dollar not paid to me buys time, hires, and product. Survival is oxygen, and oxygen is what lets you find fit. 2.𝐈𝐧𝐜𝐞𝐧𝐭𝐢𝐯𝐞𝐬 𝐒𝐡𝐚𝐩𝐞 𝐁𝐞𝐡𝐚𝐯𝐢𝐨𝐫 High founder salaries reduce urgency and blur priorities. Keeping mine low keeps pressure on shipping and delivering actual value to customers. 3.𝐃𝐨𝐧'𝐭 𝐝𝐢𝐞 The classic Y Combinator advice: if you still have the motivation and the energy to build, it is a tragedy to shut down because the burn got ahead of the work. 𝐇𝐨𝐰 𝐈 𝐦𝐚𝐤𝐞 𝐢𝐭 𝐰𝐨𝐫𝐤 𝐢𝐧 𝐍𝐘𝐂:  - I cook all of my food at home. - I live with a roommate. - I don't go out. - I stay in on the weekends to work. It is not glamorous, but it keeps burn low enough to hire one or two more great people and move faster than we could have with founder-sized paychecks.

I left my $300K investment banking job in NYC and moved back in with my parents to build the first creator marketing platform as programmatic as Meta Ads. So far we’ve worked with 30,000+ creators and saved 1,000+ brands and apps like Unilever, Dr Pepper, and Gopuff millions of dollars in time and money. Follow along on the journey to help 1M businesses grow with creator marketing!