The email marketing platform for creators building valuable businesses. Formerly ConvertKit.

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Joined February 2013
My episode on the @teambossbabe podcast with @NatalieEllis91 is out now. I shared what’s working for the most successful creator businesses on @kit, including how some creators make seven figures a year with fewer than 5,000 email subscribers. Had so much fun recording this episode, thanks for having me on. You can listen on Apple Podcasts or Spotify. To watch on YouTube, click the link in the comments.
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Last week, @JamesClear and I hosted our second author mastermind at Kit Studios NYC. We got a group of amazing authors together to share what’s been working in their book launches. Seeing @kit Studios filled with so many friends and great authors was so much fun. We even hosted a breakfast and group dinner there. I also recorded two new podcast episodes with @george__mack and @itsjosephnguyen while I was in town. I can’t wait for you to hear them. I’m excited to host more events like this.
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Travis Kalanick says, "Let's start with the mission, it makes everything easier." Our mission at @Kit is to help creators earn a living and build valuable businesses. So I obsess over helping creators earn more from their audience. That's where Signals came from.
Today there are 49,934 people getting this SWIPES Email, and previously I knew very little about who everyone was. It was just a big ass list of emails like this:
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This week we finished our 18th @kit team retreat. The team has grown to 113 incredible people from all around the world. This retreat featured a dozen creators joining us in person so we could learn from them, a pickleball tournament, 5k race, lots of new features shipped, a house band, and so much more.
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Subscriber Signals passed 30 million active subscribers. If you've wondered who is on your newsletter (demographics, income, influence) this is a killer product. - Sort by follower count - Search social bios for CEOs, podcasters - Generate sponsor reports And so much more
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Last week was the biggest product week in @kit 's history. There are hidden opportunities in your email list you probably have no idea are there. Until now. Here are some highlights from what we announced…
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Kit retweeted
‼️ @kit opening a 5,000 sq ft creator studio in NYC is a good signal Creators don’t just need another tool anymore They need rooms to record, meet, collab, test ideas, and turn audience into a real business The creator stack is getting more physical Source: @axios axios.com/2026/06/11/kit-stu…
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The @Kit Studios in Boise, Chicago, and New York (just opened!) are incredible 🤩 Easy access to world class sets, video, and audio. Bring your scripts and ideas and look like pro. Open to every Kit customer. Just another incredible way Kit helps creators build an amazing business 👏🏻
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Craft + Commerce 2026 was our biggest product release ever.
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Craft + Commerce is my favorite event of the year! Thanks to @nathanbarry and the entire @kit team for another incredible week! If you’re a content creator looking for the best collection of speakers and community, you have to join me in 2027!
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"Some of your favorite days haven't happened yet." - Simon Alexander Ong @kit
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Our biggest product drop ever. Happening in 10mins! @kit Watch here: bit.ly/3PQWUBx
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Top 3 fixes for an underperforming newsletter from Sean Devlin. Search "Nathan Barry Show" to watch the full episode.
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We sold out last year for the first time running the event. This year we were able to add 50 more tickets and sold out weeks earlier. The momentum feels so good!
Craft + Commerce 2026 is officially SOLD OUT. 🎉 Here's your official speaker lineup for Boise this June — we cannot wait to see you there.
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Kit has a feature where if your form subscribers misspell a common domain it will suggest a correction. gmail.co --> gmail.com is the most common fix. .con --> .com is also a common one.
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You can accomplish every goal you have. Just not all at the same time.
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Overheard from a creator today: I’m really impressed with the Creator Network. It’s been my top source of subscriber growth, and now I keep telling every Kit creator I know to join if they haven’t already.
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What apps would you most like to see in the @Kit App Store?
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Here's a fun example of building features that have a direct customer impact and then measuring the results. We were getting more complaints of people losing their work in @kit when they used multiple computers, lost internet, or their browser had an issue. After releasing two big features we can see that the complaints dropped 78% from the peak. What pain point would you like us to improve next?
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Cooked up something pretty cool yesterday with the one and only @nathanbarry, founder at @kit. Last season of Worst Meeting Ever was awesome, but in a few weeks, we will re-launch season two as Best Decision Ever. There's something magical about asking founders to talk about how their meetings lead to great decisions. Stay tuned... 😉
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