My reminders on writing, design and mindset. I re-branded $300M @SteelSeries, and grow its apps. Now, building @treets_app and @readTLDR
Copenhagen, Denmark
Joined September 2009
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We crashed a major event with party buses (and somehow got away with it).
Here's the story:
Jacob Bolvig retweeted
How to build one of the biggest Counter-Strike accounts on X:
✓ Send 700 newsletters
✓ Take no salary for 7 years
✓ Pay your own way to events
We regret none of it.
But one thing changes next week 🧵
Jacob Bolvig retweeted
every year, brands drop millions on holiday campaigns
and every year, 90% of creators miss out
If you’re CS2 creator missing out, let’s change that👇
every year, brands drop millions on holiday campaigns
and every year, 90% of creators miss out
If you’re CS2 creator missing out, let’s change that👇
so let’s flip the script
with @readtldr, we’re pooling CS2 creators into one collective pitch to brands
instead of being ignored, you can be part of a bigger voice
this has been cooking for a long time
our talented team of writers have been itching to share original stories
now we're giving it a go in a slightly unusual format: email first
Jacob Bolvig retweeted
Long thread, retweets/vouches appreciated.
Found out yesterday that ESL will not be keeping me on for YouTube for the next year, and with Challengers largely going away I am unsure where I stand for next year financially, so:
I am available for work.
for those of you who missed out on the magazine: readtldr.gg/magazine-01
"No" often means "not like this". Find another way.
And a passionate team can move mountains. Trust them.
Huge shoutout to my team at @readTLDR and my talented (former) colleagues at @SteelSeries, who made this crazy idea a reality.
