
Consultant | he/him | šÆ @richmond_fc fanatic | š Angel Investor | šæ @climate200 advocate | Exploring #AI #product #ecommerce | Mea sententia
Naarm | Melbourne
Joined February 2009
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The Pope wrote 37,304 words on AI.
The CEO version: AI is not just software, it is power. Do not scale systems nobody owns, nobody can challenge, and nobody trusts. foreveryscale.com/p/pope-donā¦
Which will matter more in 5 years: choosing the best AI model today, or understanding where your organisation is becoming dependent on AI? My guess is theyāre not equally important. foreveryscale.com/p/the-nextā¦
Most companies now have access to AI. Far fewer have people whoāve actually rebuilt their daily work habits around it. That gap may become the real divide.
foreveryscale.com/p/the-realā¦
AI can now generate a convincing finance summary in minutes.
The problem?
A lot of financial judgment used to come from doing the work manually first.
foreveryscale.com/p/the-deatā¦
āHuman errorā is usually management hiding from the real problem.
People repeat mistakes. Broken systems manufacture them.
foreveryscale.com/p/stop-putā¦
Every generation meets a machine that changes what humans are valued for.
This generation gets AI.
foreveryscale.com/p/why-we-hā¦
AEO is becoming the new SEO gold rush.
Problem: thereās no reliable āPrompt Plannerā for ChatGPT, Gemini or Claude.
Most AEO tools measure controlled prompts, not actual buyer behaviour.
That doesnāt mean AEO is fake.
It means itās early.
foreveryscale.com/p/aeo-is-nā¦
Most Budget analysis asks who won or lost.
For CEOs, the better question is: what just changed in Australiaās business operating system?
My new ForEveryScale piece looks at the 90-day Budget OS review every C-suite should run now.
foreveryscale.com/p/australiā¦
Your board deck should not have a big reveal.
Slide 1: the answer.
Slides 2ā10: the defence.
Appendix: the proof.
Executives do not need the journey first.
They need the recommendation.
foreveryscale.com/p/stop-burā¦
Banking AI is not really a chatbot story.
The harder question is what happens when AI starts drafting, summarising and recommending behind the banker.
Faster work is useful.
But the bank still owns the mistake.
@Westpac ā
foreveryscale.com/p/the-bankā¦
Bunnings Buddy isnāt about chatbots.
Itās about who owns customer intent before the basket is built.
@Bunnings
foreveryscale.com/p/the-end-ā¦
4 of the best.
Grand Final Eve would not be complete without revisiting this.
4 of the best goals you'd ever see, on the biggest of stages.
Dusty.š
#gotiges
Looking forward to finding uncommon ground @PaulBassat
Iām incredibly excited (and very nervous!) about the launch of AMPLIFY.
I have always felt enormous gratitude to have been born in Australia but, like many of you, I felt that we werenāt going in the right direction as a country.
I started turning my mind to what we might do about the situation and got advice and encouragement from some amazing people. We decided to set up an organisation that is all about community at its core.
So what is AMPLIFY?
AMPLIFY is a community where Australians get to have their say and make a difference on the most important issues that we face as a country. We are non-partisan and completely independent of any political party. Anyone can become a member of AMPLIFY at no charge.Ā
We are seeking to find āuncommon groundā and identify the right solutions to the big issues facing Australia. We will do this by bringing our community together for events in all parts of the country, we will facilitate online conversations, share evidence, talk with experts and come up with solutions.Ā
The way in which we will make an impact is by taking our ideas to politicians and Amplifying the voice of our community to spark change. Our goal is to help Australia become a more prosperous, fairer, more cohesive and happier country.
I will be serving as founder and Chair of AMPLIFY. My job at Square Peg is not changing in any way. Georgina Harrisson is our CEO and has been doing a remarkable job since joining last October. I am also really proud that my son Joel is an important part of the AMPLIFY team.
I am grateful to the amazing group of people who have joined the board; Suzi Carp, Rona-Glynn-McDonald, Kate Jones, Gill McLachlan, Dom Perrottet, Kate Pounder, Mike Schneider and Zara Seidler.Ā
If we are going to be successful we need your support.Ā
You can sign up at our website and become a member in a few seconds.
Please spread the word. Please share this Tweet or, better still,Ā post your own Tweet and share with your audience.
Josh Rowe retweeted
Rare positive article on the tiges from @TheRoarSports, respect the effort. In a dismal season (by pure ladder points the worst ever) coming up with positive angles is refreshing.
theroar.com.au/2024/08/25/foā¦
Safeguard Your AI: Testing Matters
- Rigorous AI testing prevents user safety issues and maintains trust
- Snapchatās āMy AIā incident highlights the risks of inadequate testing
- Ongoing monitoring and updates ensure AI reliability and user satisfaction
foreveryscale.com/p/safeguarā¦
The person decked out in their team colours gets to pick the footy game on the pub TV. #gotiges







