@JonPowell31

https://xitter.cf/t.co/l7qevGLzpE

Joined March 2011
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Check out my latest article: What a major concussion taught me about digital transformation and growth, especially in the age of crisis linkedin.com/pulse/what-majo… via @LinkedIn

What a major concussion taught me about digital transformation and growth, especially in the age of...

There’s no denying it anymore; we’re all being forced to change. I can’t tell you how many digital transformation cartoons and jokes I’ve seen concerning COVID-19.

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And the word of the day is... GDPR!  Brought to you by the letters EU. A good experiment showing the effect of one big requirement concerning nonprofit email list building, and what to start experimenting with as a result. lnkd.in/dT6Ps77 lnkd.in/d9mu4gB
Nonprofits: instead of addressing your file with the standard Happy New Year subject line, try this one instead (see article)... you'll get more response out of it. lnkd.in/dUWHVBT

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Replying to @JonPowell31 @pamelajesseau @famcesq
Not exactly sure what to do with it...
Normally, designed headers in emails hurt response. In this case, it helped to DOUBLE (100%+ more) response!  Why?  The clue is in the first line in the Experiment Summary... check it out lnkd.in/d4JhwNz
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Funny how something as small as putting in the raw https:// link in your email instead of a blue shaded link can increase both clicks (12.4%) AND the end result (77.6%) - Check it out lnkd.in/dve7w9b

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This test makes a good case for framing - the same free resource offered, but framed around a relevant issue to the target audience. Throw in the power of FREE, and an image of the resource, and you get the combined effect of a 123% increase in DONATIONS…lnkd.in/d-d6pt3

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Jon Powell retweeted
NextAfter@NextAfter_1 Jun 2017
What effect does multi-channel marketing actually have on your fundraising? bit.ly/2shLS7U
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Very grateful for the opportunity! @DynCommPartners I really appreciate the feedback!
Thanks for the compliments! @KFroeber Very grateful for the opportunity to share :)
How to Make something go Viral - love what these guys did, just give them a min to get there youtube.com/watch?v=iHqZlG9L…
BOOK GIVEAWAY! '#EmailMarketing Rules' by @chadswhite, enter now at bit.ly/1HEKv6a - five entries will win!
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Replying to @JonPowell31
@JonPowell31 Good to meet at IMWeek, link to our interview last week. Thank you Ken youtube.com/watch?v=yCfbFH5Q… – at Manhattan, NY

Jon Powell of MECLABS at #IMWeek

Jon Powell describes the marketing research available from Jacksonv...

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@petachip22 sounds good! Will get those mailed out to you :)
@heidefaith thanks Heide! Really appreciate your feedback :)
@petachip22 I could also mail you a small handful too if needed heh
@petachip22 Hey Christine! Thanks so much!I have a bunch of team members floating around maybe one of us can find you in between sessions?
I'm doing a walk on Saturday with my wife & daughter to fight the disease that almost killed them - will you help? promisewalk.org/LilahPowell
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