I deconstruct brand growth models and help world-class companies scale through people-first marketing approaches. | General Manager, Bodega @WiedenKennedy PDX
Joined April 2009
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Hi, I'm John. retweeted
The DoorDash cart is missing something - what is it? Wrong answers only. #DoorDashAllTheAds
Been a while since I've written for the trades, but this one has been a long time comin.
So long social media, welcome to the Swipe Era.
A brilliantly creative interpretation of the Anchoring Effect in action. Love this.
A Blind Taste Test – @LiquidDeath versus the most expensive drinks in the world. This is hilariously brilliant #advertising.
#CreativityMatters
Man, we lived for the HQ Trivia daily live moment. @NTWRKLIVE is doing big things in live shopping, as well. What's another category being disrupted by the "___ x Live" model?
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Wow. Incredible and dynamic reporting on a genuinely complex (and honestly mind-blowing) topic. Kudos @NoelKing! Excited to hear more from you!
Hi, I'm John. retweeted
It’s time to replace candy corn (the worst Halloween treat) with corn from KFC (the best Halloween treat). Please sign our petition at chng.it/pbCgdC7wbq
If you're thinking of NFT and crypto in the terms of market dips and gains, you're not thinking of it in the right context. Web3 is seeking to digitize our entire ecosystem. Gotta think about the whole pizza, not just the pepperoni.
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Hi, I'm John. retweeted
OK, Twitter, look - it's time to have a talk. I've been seeing a lot of climate despair on here lately, and I understand it's cathartic to voice your deepest fears, but at this point in time, that despair is also a self-fulfilling prophecy. I work for an environmental charity- 1/
