The Journalism and Media Ethics Program at the Markkula Center for Applied Ethics at SCU. Tweets by @subbuvincent. https://xitter.cf/t.co/SvCdrn6NGM.

Santa Clara, CA.
Joined August 2019
Thread: 1. Today, the Markkula Center for Applied Ethics @scuethics is releasing our News Distribution Ethics Roundtable’s Recommendations for public input. Content Moderation gets a ton of attention, but “News Distribution” happens every second! scu.edu/ethics/nde-2022/
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Journalism & Media Ethics, Markkula Ethics Center retweeted
Our Director of Journalism and Media Ethics Subbu Vincent (@subbuvincent) on the quick tenure of Ronna McDaniel. @forbes forbes.com/sites/subramaniam…
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Journalism & Media Ethics, Markkula Ethics Center retweeted
Despite my lack of surprise at this content-farm approach to producing "news", it still pains me that news websites keep doing this. Karan, great job with this piece and quoting Emily Blender around the distinctions between actual journalism and generative AI text outputs.
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Journalism & Media Ethics, Markkula Ethics Center retweeted
The latest example of exactly what not to use Generative AI tools for. In this case Gemini was used by an Indian news site Biharprabha to "text out" a piece and it did this:
I appreciate the opportunity to speak with an actual journalist (@karanhm134) about my experience finding a fabricated quote attributed to me in what turned out to be a fully fabricated (using the Gemini system) "news" article --- and the broader implications of these practices:
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Journalism & Media Ethics, Markkula Ethics Center retweeted
Everyone has heard that there are serious problems with optimizing for engagement. But what are the alternatives? New paper: we gathered folks from eight platforms for an off-the-record chat to share best practices -- and document them from public sources. arxiv.org/abs/2402.06831
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Announcing our spring conference, "Journalism Ethics & the AI Challenge," happening at UW–Madison and online on Friday, April 5. Register here: ethics.journalism.wisc.edu/2…
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@jmethics director @subbuvincent is guest host at This Week in Digital Media on @JoinSubtext next week. More below.
This Week in Digital Media Host Announcement: @subbuvincent, the Director of Journalism & Media Ethics at @scuethics will host next week. He's passionate about the power of ethical media to foster pro-democracy discourse. Join the conversation: hubs.li/Q02kpp8x0
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Journalism & Media Ethics, Markkula Ethics Center retweeted
This is an insane story from @Knibbs - and for those starry eyed or in denial and AI+ news - a must read. (The bitter irony of Jimmy Lai being wrongly held whilst his abandoned news site Apple Daily is turned into a ChatGPT click farm is peak 2024 ) wired.com/story/confessions-…
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Journalism & Media Ethics, Markkula Ethics Center retweeted
🗣️ Dir., Journalism & Media Ethics @subbuvincent (@jmethics) writes in @Forbes about the costs, both economically and ethically, when AI is used in content creation, especially #journalism: 🔗 forbes.com/sites/subramaniam… #️⃣ #AI #GenerativeAI #Media #ethics
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Journalism & Media Ethics, Markkula Ethics Center retweeted
Delighted to share some of the findings from this collaboration!
Replying to @TexasStandard
Social media algorithms are often targeted as a key culprit of political polarization. Recently, researchers studied how tweaking Meta’s algorithm would affect users’ opinion. @TaliaStroud, a professor of communication and journalism at UT-Austin, tells us about their findings.
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Journalism & Media Ethics, Markkula Ethics Center retweeted
When a news outlet opens up to explain its ethics to readers, it’s not uncommon to see the readers reciprocate. They spontaneously loop other readers in. And you create a journalistic community. Transparency. Easy to talk, hard to do. This is doing: niemanlab.org/2023/08/a-norw…
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