James retweeted
I like goin to the gym at 3pm bc it’s just all the people with mysterious income sources
James retweeted
We need justice for my friend Ashlee Jenae who was found dead in her hotel in Tanzania and her fiance Joe McCann claims she hung herself. Anyone who knows Ash knows she would NEVER commit suicide. We need answers now!
Reddit is tomorrow’s newsroom.
Journalists aren’t waiting for your pitch, they’re watching the threads.
If your brand’s not there, you’re missing the story before it’s written.
#RedditMarketing #DigitalPR #Trendwatching
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239
“Natural communicator” is a myth.
Zuckerberg wasn’t.
Buffett used to puke before speeches.
Great comms aren’t born, they’re practiced.
If you’ve got a story, learn to tell it now.
#FounderVoice #MediaReadiness #PRTraining
1
155
B2B PR isn’t broken.
It’s just stuck in 2012.
The new strategy is personal, unfiltered, founder-led.
Tell your story before hiring someone else to.
Don’t pitch products, share POVs.
#ModernPR #FounderLedPR #B2BPR
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104
Big launches don’t build brands.
Rhythm does.
You need to show up consistently, in feeds, inboxes, headlines.
Because one spike won’t scale.
PR isn’t a moment.
It’s a pulse.
#BrandRhythm #B2BPR #PRStrategy
1
118
You sound great in meetings but stiff in articles?
That’s a PR problem.
Start with your real voice.
Voice notes > edited drafts.
Talk like a person, not a pitch deck.
#AuthenticPR #FounderVoice #HumanFirstContent
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83
Being first doesn’t win.
Being remembered does.
You don’t need first-mover advantage.
You need clarity.
Define the problem so well they never forget you.
#NarrativeStrategy #CategoryDesign #PR101
76
Do you remember that viral juice trick Eknoor Soni did?
We turned it into a full-blown PR firestorm:
LA Weekly, MSN, The Mirror & more
547K+ views
142M online readership
0 ad spend
One moment, global reach.
Want in? Let’s talk.
#PRSuccess #EarnedMedia #MediaCoverage #ViralMarketing #NoAdSpend #PublicRelations #MarketingWins #GoingViral
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95
You don’t win hearts with “happy.”
You win them with relief.
Safety.
The emotion that fits the moment.
Generic emotion is forgettable.
Specific emotion gets remembered.
#EmotionalPrecision #FeltNotForced
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84
If they have to read your sentence twice…
You already lost them.
Fluent writing = trusted writing.
Clarity wins more press, more trust, and more sales.
Sound like a person not a press release.
#PlainLanguage #PRStrategy #BrandTrust
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78
Good PR isn’t about clicks.
It’s about moments people remember.
Moments that get quoted, retold, and shared.
If it doesn’t stick in their brain, it won’t stay in their feed.
#BrandMemory #StoryThatSticks #EmotionalPR
84
If your PR sounds like it came from a template, it probably did.
Your audience can tell.
Forget "brand voice."
Use your voice.
If it sounds real, it sticks.
If it doesn’t? They scroll.
#FounderVoice #StorytellingThatSticks
74
If you can’t say what you do in one sentence, neither can the press.
You need a Signature Sentence:
“We help [X] achieve [Y] by [Z].”
Clear. Memorable. Repeatable.
If you don’t own the quote, someone else will.
#SignatureSentence #MediaReady
84
“We empower communities.”
“We make an impact.”
Sound familiar?
Mission-led brands fail when they sound like everyone else.
You don’t need a slogan. You need proof.
Name the numbers. Quote your people. Show the receipts.
#RealStoriesRealImpact #PRStrategy"
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