nobody wants this? everybody wants this. see you tomorrow

Set the timer for 4 minutes. Your song’s influencer campaign will be ready before it hits zero. ⏱️

Every label builds its creator lists sorted by follower count. Our data says that’s the wrong place to start. Our CEO Alessandra Angelini went back through years of label campaigns to find what actually separates the ones that work from the ones that don’t. One finding stopped us: the correlation between follower count and views per dollar is zero. Not small. Zero. She breaks down what does predict performance, how many creators a campaign really needs, and why day two is when your budget should be moving. Read the @hypebot piece here: hypebot.com/every-label-buil…

The bus might be late. But your rollout isn't.

we’re all just a collection of albums we loved too hard

Stop showing finance view counts. They’ve been through enough 🫠 Get the numbers that actually matter to them so you can continue doing what you love (which we definitely know, is not math 😏)

Built for creators, by creators. We make finding and completing campaigns easier with every upgrade so you can focus on what you do best: create.

This year keeps on blessing us with iconic duos we didn’t even imagine would happen. Here’s to grl pwr, fuck!ng up, getting back up, and amazing music to keep our adventures rolling with a great soundtrack

Use responsibly. Or don’t.

Turns out finding the right creators is faster than frying an egg. 🍳 Just ask Pulse.

The right influencers are always going to beat the biggest influencers. The data? We got it? Contacting them? We’ve got them on speed dial. We’ve always got your back, even if you mispronounce our name 😉

Just sports, just viral content planned to go live in the right moment. Loved being part of this spread campaign for one of the most polarizing and scroll stopping sport campaigns the 2026 has seen😉

pretty sure you were wondering where i was. took some time off to surprise you with this one. don’t be missing my 🍑 too much

The music dropped and she's still in the DMs begging for a 15-second clip. If only someone would put her on Pulse, poor soul

Smells like spreadsheets, DMs, follow-ups and way too much time. 🐹 Pulse can fix that.

this is for everybody going through tough times, believe me, been there, done that so at 4:59 we’re closing this laptop ang getting waaaaasted… and so should you, dale

The Spreadsheet Martyr died doing what he loved: copy-pasting creator handles into Column D at 11pm. The Great Wait is still waiting for a creator’s reply. Two icons. Two eras. One AI agent that made them both obsolete. Welcome to the new era of music influencer marketing.

We showed Pulse a brief so specific it would've taken a human team days to crack. The agent came back in minutes. This is what finding the right creator for your song release actually looks like. continues in thread...

Somewhere out there, someone just found the perfect creator for their artist in three minutes with every rate, engagement stat, and contact ready to go. Their competitor is on day two of a spreadsheet. That's Influur Pulse.