ICESON

The @PropFirmMatch situation raises much bigger questions than affiliate commissions. First, cookie stuffing and attribution manipulation aren't just commercial disputes. If cookies are being placed or manipulated without users' meaningful consent, what does that mean for GDPR and the privacy rights of traders using these platforms? End users deserve transparency about how their data is collected and used. Second, how did nobody else in the prop firm industry catch this? How many firms have been paying commissions without questioning whether the attribution was legitimate? Are companies properly auditing their affiliate tracking, or are they simply trusting the numbers they're given? And third, if a platform's rankings can be influenced by commercial relationships or attribution practices, how much confidence should firms and traders place in those rankings? We've invested heavily in building our business, technology and affiliate partnerships. We believe affiliates deserve to be paid fairly for the customers they genuinely bring in. But paying for conversions that may not have been legitimately attributed is a different story. This isn't just about one partnership ending. It's about the standards our industry is willing to accept. Prop firms need to audit their attribution. Platforms need to be transparent. And traders' privacy cannot become collateral damage in the race for commissions.