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Content creator and social media marketer/trainer helping businesses grow; front-seat driver of a bright yellow tandem

London, England
Joined February 2017
Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)Photo by Upfrontandsocial (@hlanefox)
What does Dominic Cummings know about Boris? #Domnishambles #BooAtBoris
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The kid and me on the school run...until yesterday. Some [expletive deleted] stole our yellow @dawescycles tandem at 2.30am on Monday. Last seen London SW9. Full pic in pinned tweet. 👀👀👀👀👀peeled please! Want it back. #londoncycling #stolenbike #TuesdayThoughts
Helo out Dr Xand please #CoronavirusOutbreak
I’m making a how-to guide for @Channel4 about self-isolation. Many of us will have to stay at home for seven days or longer as the epidemic spreads. Please retweet so we hear from as many people as possible! 🤗🤗 Question: How are you feeling about self-isolation?
39%Yay 4 knitting & Netflix!
50%I’ll manage but nervous
4%Just NOT going to bother
8%Will be impossible for me
15,658 votes • Final results
Loving David Dimbleby's podcast about Rupert Murdoch - @audibleuk Super gripping, especially ep3 about the move to Wapping Detail is magical and so many echoes with today's fears of influence wielded by e-moguls Got to be a movie in it...or several🙏
Unfaking the news! Bravo @theroyalparks 🤜🤛 #socialmedia #FakeNews
There's a lot of incorrect information doing the Twitter rounds this morning. This photo is the result of an unofficial event in Hyde Park on Saturday, not the #ExtinctionRebellion protestors in Marble Arch. It costs us millions to clear #litter every year. Please take it home.
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Playing catch-up with books bought over several years but never read But where to start? (the initials below...that'd be Jeffrey, Jonathan and Philip if there was space😉) #WorldBookNight #TuesdayThoughts
0%Middlesex, J Eugenides
100%Purity, J Franzen
0%American Pastoral, P Roth
1 votes • Final results
Been mentoring junior journos from Russia Today at a school mock UN climate change conference Just like real life; sneaky backroom deals, fake news and someone hacked our Twitter feed! #climatechange #mentoring
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What do you do when you get an epically stupid DM from a bot? Yup, me too! UNFOLLOW #AI #customeracquisition (NOT!)
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Post length is the factor affecting reach with the biggest disparity between these channels Does that mean long is good on Facebook but rubbish on Insta, @TrustedInsights? Reason to test and measure different tactics (Hashtags too obvs!) #socialmedia bit.ly/2Oq0jmt
Work backwards from your slowest contributor Build some top-secret slack into the schedule And have a back-up Belt, braces and a length of binder twine so you're never left bare-assed Great template! #socialmedia #MondayMotivation
You've heard markers spot that 'Consistency is Key' right? But do you know why most people fail at this? It's because they only go as far as creating a PUBLISHING schedule when what they really need is a PRODUCTION schedule More info PLUS TEMPLATE here: andrewandpete.com/content-ca…
I thought samphire was the reward for scouring the beach at low tide, possibly body-surfing by mistake over some Norfolk mudflats? This is too clean, too cosy for me! #SundayThoughts #seaside
Jack Wallington says salty samphire is perfect with fish, so sow a pot today: telegraph.co.uk/gardening/gr…
Your customers are just the same as you They squeeze social media into their day They don't - can't - read EVERYTHING that falls into their feeds, email inboxes, messaging/collaboration apps So this ⬇️ is some of the best advice you'll get today #contentmarketing #socialmedia
If you want to build not just awareness, but loyalty and advocacy (which are so important for a sustainable business) ... ... then stop chasing that one-off 'viral hit' idea ... & invest in creating regular content that attracts the right people in & makes them not want to leave
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Female entrepreneurs still forced to beg for start-up funding 72% in a @NatWestBusiness survey had used their own credit cards, cash and savings Bank putting £1m into crowdfunding scheme that aims to help 65,000 new female-led businesses by 2025 #womeninbusiness #startups
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I did NOT subscribe to this! Please UNSUBSCRIBE me NOW
Interesting but... No breakdown of how different age groups react and how that compares to general attitudes to social media and to shopping Seems to affect gender split 35% of women had bought on social recommendation 18% of men #socialmedia #influencers ind.pn/2WaUg7W
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Tm Cook creates meme template Unintentionally 12.3k retweets and replies so far Many riffing on other well-known tech brands! #Marketing win or fail for #Apple ?
One of those brilliant random Fun Facts to revive a flagging conversation😉 Have a few of these up your sleeve and you'll go far! #WednesdayWisdom
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Which of these grim bits of marketing 'blargon' makes your teeth itch the most? Mine...'brandividual' and 'smarketing'😵 #marketing #plainenglish bit.ly/2TNUgyb
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