@heystage

Launch SaaS pricing plans instantly. On a mission to realize the value of technology.

 San Francisco
heystage.com
Joined December 2021
  • Tweets43
  • Following31
  • Followers98
4Media
Frustrated by a billing system that requires many FTEs to run? Still not able to provide the pricing you want? You are not alone! Many are stuck with Stripe etc. that easily become 3D chess. @richardkeuntje and I deep-dived in agile billing -> creandum.com/stories/pricing…
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heystage.com/blog/we-screwed…
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Joseph A. Banks pricing page energy
Chris Frantz
@frantzfries23 Mar 2023
If you look like this your pricing page says “Contact Us”
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discounting lowers LTV and increases churn simultaneously. it's kind of like...
Patrick Campbell
@Patticus17 Feb 2023
Discounting is a cancer on your growth. "But our sales team says they can't hit their numbers without them!?" Lies. Here's data on how they hurt you more than help (and what to do instead). A quick 🧵
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🎯
Jason ✨👾SaaStr.Ai✨ Lemkin
@jasonlk8 Feb 2023
Organic price points in software are an odd thing Just renewed a Squarespace site for $250 a year and felt expensive But it's just as valuable and important as a marketing tool we just renewed for $30,000 Context is a bigger deal in pricing that we sometimes realize
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change the positioning change the buyer change the outcome
Cooper
@enlightenedcoop6 Feb 2023
Water is free from the tap $3 at the gym $5 at the cinema and $10 at the airport so next time you think you’re not worth anything just remember you’re at the wrong place
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And this is as true with a per seat model as it is with a per API call, but per API call can have significant variance relative to per seat. we recommend usage tiers with lock-ins shaped around the budget for bigger customers 🤝
Jen Abel
@jjen_abel7 Jan 2023
Usage based pricing has many incentives aligned and will continue to take share; however, when you move up-market, large enterprise organizations thrive on predictability. They (ie procurement) are allergic to “unknown” cost structures. Be very mindful of this.
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joe kim🗽@joekim914 Jan 2023
We just had a game changing Office Hours with @pjdgallagher to improve our pricing strategy for our investor and startup clients. If your startup is working on pricing - I recommend booking PDG to learn about price leveling, structure, metrics, add-ons, and packaging!
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1/ let's talk about value metrics. the value metric (per seat, per contact, per send, etc.) matters more than the price level or package structure. a good vm closely aligns with your customer's perception of the value of your product or service.
@jason
@Jason2 Dec 2022
lazyweb: what's the more affordable version of MailChimp these days. paying $24k a year and not using it all that much (they charge you based on list size, which is insane)
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2/ @Mailchimp = per contact @HubSpot = per contact @beehiiv = per subscriber @sendwithloops = per contact? @Braze @intercom = ? but contacts are unlikely to be most correlated with perceived value. example... per contact = okay per email sent = better per email opened = best
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the force is strong with this one.
Patrick Campbell
@Patticus2 Nov 2022
Our Twitter subscriptions plan needs work @elonmusk. I did a pricing study on 54.3k Twitter users to help you Doge Father. TLDR: - Verification should cost much less - Twitter Blue should cost much more - Twitter has a unique opportunity to 10x subscribers Thread time 🧵
1. how to fail at monetization: start with a solution (square peg) and work backward to the problem (round hole) 2. how to succeed at monetization: start with customer segments with a clear problem and determine how to shape usage, features, and price around them. this is 1.
Austen Allred
@Austen1 Nov 2022
IMO what Twitter should actually do: Blue check for $8/month that means you're a real/legit person (ID verified). Get a bit of priority in search/replies and some premium features. VIP "Gold check" that is free if you're a celebrity or expensive ($1k/month) if you're not.
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how *not* to determine willingness-to-pay call us @Jason
@jason
@Jason31 Oct 2022
How much would you pay to be verified & get a blue check mark on Twitter?
11%$5 a month
3%$10 a month
5%$15 a month
82%Wouldn’t pay
2,005,055 votes • Final results
PSA (Public SaaS Announcement): If you have "unlimited" *insert value metric* in any of your pricing plans, please know that you are capping your own growth relative to the value you are providing your customers.
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don't be this customer.
Matt Slotnick
@matt_slotnick15 Sep 2022
"i can't believe figma would sell to adobe. i trusted them. how could they do this?" -guy who's been on the free tier for 5 years and submits a dozen angrily worded support tickets a week
🤝
Terrence Rohan
@tmrohan14 Sep 2022
Historically, most startups are Application first, API, second. Today, many startups have Applications and APIs at parity. Tomorrow, most will be API first, Application, second; or API and Application at parity. Connecting the web will be prove to be as vital as searching it.
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product exec after someone suggests another pricing change to hit the annual revenue goal
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Slack changed its pricing last month for the first time since it launched in 2014 🤯. The goal: To grow revenue! But how? 👇
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more replies
Slack is changing its core free feature limit to be friendlier and more predictable for its target mid-market and enterprise customers. Happy customers? 🤝
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How big of an impact could this have on revenue? We think very big. Read on to see just how big of an impact these changes might have on Slack’s revenue growth. (Hint: The number is 8 figures) heystage.com/blog/how-slack-…
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