Jac (@helloimjac) header
Jac (@helloimjac) profile picture

Marketing Person is your full-stack marketing team in a box — strategy, GTM, and execution to take you from “we have a product” to “people actually care".

Joined January 2022
Photo by Jac (@helloimjac)Photo by Jac (@helloimjac)Photo by Jac (@helloimjac)Photo by Jac (@helloimjac)Photo by Jac (@helloimjac)
First post in over a year👋 Despite working in web3 marketing for years and writing countless tweets for brands, I've always found posting from my personal account on X a little intimidating. So I stayed behind the scenes...hoping the work would speak for itself.
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So — hi again. I’m Jaclyn. I’m a marketing person. I work with early-stage founders to shape their story, take their product to market, and build marketing functions from scratch.
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If you’re building something early-stage and need support, or if you know someone who is, I’d love to connect. Here’s to finding my little corner of X. Nice to be back. ✨
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Had so much fun working with the @readyplayerme team to launch their first consumer brand @weareplayerzero 🚀 81K mints in 24 hours 🔥
MINTED: 81,188 CARD PACKS 😲 You guys are absolutely INSANE Reveal coming SOON 🚀
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MINTING NOW ON @OPENSEA 🚀 Create your PlayerZero avatar and level it up with wearables from our first drop – Collection ZERO. Built on @Base, items are immediately usable on avatars and in games post-reveal 🔥 Collection ZERO is minting on OpenSea until 12 PM ET on Oct 9th!
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You're early... 👀
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I still remember being at Cooltopia NYC last year and thinking about how much I wanted to help build the @coolcats brand. After months of planning, strategizing, creative concept-ing, designing, illustrating, animating, influencer-coordinating, press-outreaching... today is finally here! So, so, so proud of the entire team & community for delivering this iconic brand moment 💙
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So excited to see the characters and story come to life🥹
Welcome to The Milk Chug
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Check out this Lego poster by @druhbmx 🔥
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Creativity has been unreal for this contest 🎨
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The best documentary I've ever watched.
A lost cat. 🙀 A broken-hearted best friend. 💔 A story that must be told. 🎬 In collaboration with @coolcats I present to you... Finding Blue 🔍 #CoolCatsPartner #PleaseFindBlue
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I did my part today to try and help @cloncast and the rest of the @coolcats find blue! The reward is $10,000! #coolcats #WLTC #letsfindblue
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Hey @coolcats! Could Blue be lost in the Blue Meowtains? 👀 Mr. Meowie channels his inner 'Supurrhero', swapping his cozy cat bed for a snowy adventure to put up posters. Who needs a cape when you have whiskers and determination?
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🚨MAJOR COOL CAT ALERT🚨 Chugs sent me a care package and has let me know that Blue is missing and he needs help finding him. PLUS it looks like there is a reward for finding him 👀💰 #CoolCatsPartner – at Florida, USA
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Me & Chugs plastered the NY of the west, but the hunt is still on... @coolcats #wheresblue
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SPEECHLESS.
Guess what went down today? Me and @amka017 kicked off this wild escapade called "OPERATION: FIND BLUE" in good ol' Mongolia🇲🇳. We slapped up 35 posters all over the city, and let me tell you, we didn't just slap 'em up, we did it with style. The posters are like our breadcrumbs, scattered around in the most random yet awesome way possible! So, brace yourself for the chronicles of FINDING BLUE, where the city turns into the whimsical playground, and the hunt becomes a cool urban adventure. 🕵️‍♂️🔍💙 Also we made a video documenting all of it for the people on the TL!📷 Please watch with SOUND ON! - ft. Mr. BLue Sky We hope we did our part in helping @cloncast and the rest of the @coolcats community locate Blue! #OperationFindBlue #LetsFindBlue #WLTC #coolcats #HelpChugs #Mongolia #Ulaanbaatar
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Had a blast chatting all things web3 brand strategy with @adage!
Cool Cats, an NFT collection launched at the height of the non-fungible craze, will have a balloon of its turquoise felines in Macy’s Thanksgiving Day Parade in New York. ow.ly/cT0j50Q5t0p
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But how cool is this tutorial
Avatars are here! 🎉 Customize your Cool Cats and Shadow Wolves from head-to-toe to craft your own unique identity, and share it with the world using our auto-PFP update function! 💙 Head to the Avatar System site to get started: coolcats.com/avatar
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