Newsletter for startup founders (+40k subs). 👋 I'm @nicocerdeira, the guy behind Failory. I'm tweeting from my personal account.

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Joined July 2017
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I was interviewed by @hellofailory about how @macgillbdavis and I raised over $3.1 million for our startup, had to shut it down, and now gaining traction with our new bootstrapped business. Take a look, and learn from our mistakes. 👀 failory.com/interview/rize
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🚀 I'm working on Failory's #1 online course, launching on September 30th. It's called "Pre-Sell to Validate". It's about strategies to validate startup ideas by pre-selling them. And yeah... I'm pre-selling the course as well. You can get it here 👇 failory.podia.com/pre-sales
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I've just put together a list of 72 PMF resources: ▫️ 48 are case studies on how @Superhuman, @segment, @classpass, @intercom, @Airbnb, @SlackHQ, and @PayPal achieved it. ▫️ 24 explain the concept, how to measure it and 4 frameworks to achieve it. nicocerdeira.com/product-mar…
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$2B in funding. A team of industry veterans. And still a failure? Here are the 7 things to blame for @Quibi's failure 👇
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November open report for @hellofailory 💵 Revenue: $3,961 (+87.02%) 💳 Expenses: $1,202 👁️ Pageviews: 175,281 ✉️ New email subscribers: 225 Here are some more details 👇
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I sold @Baremetrics! After 7 years of work building this little company, Baremetrics has a new home. See the numbers, how we got here, what's changing (and what's not), what's next and more! baremetrics.com/blog/i-sold-…
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Thanks @hellofailory for featuring me! We're growing so fast that by the time the interview got published, the numbers I shared were way out of date! 😂 failory.com/interview/plausi…
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“Failure.”
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Failure is *necessary* for growth! I take failure very seriously, I even talk about why learning to fail is so important in lectures I give I recently sat down with the awesome people @hellofailory to discuss my past failures 👇🏾 failory.com/interview/zapstr…
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The clearest sign of finding product-market fit is feeling "pull" from the market. But what does "pull" look like? 👇 Read on 👇
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🔥 New post: The moment 25 of today's most interesting companies realized they found product-market fit Stories from @netflix @Uber @Airbnb @Superhuman @substack @Tinder @Instacart @stripe @Dropbox @datadoghq and many more Takeaways in thread below 👇 lennyrachitsky.com/p/what-it…
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Product-Market Fit: Deep-dive into how 7 startups achieved it You'll learn how 7 successful startups, including Superhuman, Setapp, and ClassPass, achieve product-market fit. @nicocerdeira gumroad.com/l/product-market…
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1/ Startup Mistakes: First-Hand Lessons from 80+ Failed Startups via @hellofailory Failory analyzed why +80 startups have failed and identified some of their common mistakes.
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