Across the Pond is a global, independent, B Corp™ creative agency helping tech brands create a better world. How? We make the complex, human.
London
Joined March 2011
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Google approached us to make a film about PaLM 2, their next-generation large language model. We knew this was a high-stakes ask! But we love a challenge. We worked closely with Google to craft the product message & align it with the worldwide product announcement at Google I/O.
🌈🎉🌈 As we embrace the colourful month of #Pride, we love to celebrate initiatives that champion inclusivity and rewrite the rules of advertising. 🌈✨ We were thrilled to work with @outvertising this year to create their first major campaign.
The intention for diverse representation is to break stereotypes, and allow more of us to see ourselves reflected in the world around us every day 🌍💪. Now, here comes the fun part! We invite all our amazing followers to participate in a guessing game.
As apart of #MentalHealthAwarenessWeek, we want to share this insightful podcast with Julie Cohen in conversation with Blair Enns, this episode delves into "The Real Human Cost of Pitching." It's crucial to foster conversations & understanding around this topic. 🎙️✨
Its #internationalfamilyday and we cannot help but remember a story we filmed for Google that continues to touch all of our hearts here at Across the Pond. This is a true story, this is Aum’s story. Watch our film to see Aum’s happy ending. Get the tissues ready 🤧
When we conceived ‘AI by you’ fo #DeepMind we wanted to work with world-leading designers to bring it to life visually. This is why we onboarded #studionari, to support the visual identity development.
Each film feels akin to a scrapbook with blank pages full of clippings.
A word we kept coming back to was ‘authorship’. The scholars are writing their own stories. So our title screens were designed with a hand-written feel so they felt almost like personal signatures from each of the brilliant scholars.
#ai #creativeagency #creativedesign
What perfect timing with #Earthday tomorrow we are celebrating our 1 year Ecology anniversary!
🌳 12,270 trees planted
🌍 516.5 tonnes of CO2e avoided
🏆 7 Sustainable Development goals supported.
We're delighted to see how our Ecologi 'forest' has grown over the past 12 months
We are ready to take on the tech world at the #Raion Live event in Canary Wharf today!
Come to chat to us about how we can partner with you and make the complex, human!
See you there!
🤖💬🚀
#complextohuman #techtalks #Raionlive #creativeagency
We are so excited to welcome our first ever Marketing Intern, Hussain Saeed!
Hussain, originally from Pakistan and a graduate of Goldsmiths College, brings a brilliant dose of energy and ideas to support our marketing team.
Read more about Foot in the Door here: linkedin.com/posts/anna-bren…
World Autism Awareness Day is internationally celebrated on 2nd April to encourage UN member states to raise awareness about neurodivergence.
As a part of our Foot in the Door programme, we have collaborated with a student from @TheBRITSchool to showcase an artistic..
their personal experience through their art and for being open to representing incidents that must've been quite distressing and challenging. It's really opened my eyes to how poor our awareness is when it comes to autism and indeed my own. We need to work harder as a society on
this front and I think education channeled through creativity in this form is a great way to help us understand each other better."
Check out more of Al’s work at @emperor_panda2004
#autismawareness #representationmatters #worldautismday