david (@hegartydavid) profile picture

BC Eagle . Can be found with family exploring the beach/fishing. Loves NERevolution/Liverpool/RedSox Avid CMS/WCM techie

Boston MA USA
Joined June 2009
Photo by david (@hegartydavid)Photo by david (@hegartydavid)Photo by david (@hegartydavid)Photo by david (@hegartydavid)Photo by david (@hegartydavid)Photo by david (@hegartydavid)Photo by david (@hegartydavid)
While many modern organizations have figured out how to collect massive amounts of #data , most struggle to organize, understand and act on that data. Without the right performance insight, marketing analytics and attribution are difficult to pin down.…lnkd.in/ew2-RDPQ
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Brands, MSPs and data companies know they need to own and operate their own "clean rooms," but it doesn't mean they have to build it alone. Learn how Aqfer is employing a "build-it-together" strategy to enable it's clients to safely operate on data with…lnkd.in/eSb4N8XK
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We've been busy with #SpringCleaning... well, at least our website is clean. Check out the new and improved Aqfer website - we've updated our look and clarified a thing or two about how we work. Click below to learn about our Do-It-Together approach an…lnkd.in/eCGhEjm9
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#Meta and #Google's recent hefty fines highlight the risks associated with non-compliance to EU data privacy regulations. Cross-border data transfer from the EU to recipients outside the EU/EEA carries inherent risks, especially with evolving data protect…lnkd.in/eHgAbNNv
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Great post from @paulcimino Marketing PSA: #MachineLearning is a subset of #AI. Don't conflate the 2 concepts. Marketers should master *ML before jumping into the growing pool of over-hyped **AI tools. *ML is the improvement results via data fueled a…lnkd.in/eBf_BWZs
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Meet @Digital_Mavens Marsden, Managing Partner at Touchpoint Strategies and new member of Aqfer's Board of Advisors. With a background in computer science and many years of leadership and board of directors experience, MK is an invaluable member of our a…lnkd.in/e2vmJCS9
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Reposting from @LeadBridge - Founder of PipelineIQ Focus is the key - not distractions lnkd.in/etP4XeMt
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Daily Motivation "Heaven and Earth are everlasting The reason Heaven and Earth can last forever Is that they do not exist for themselves Thus they can last forever Therefore the sages: Place themselves last but end up in front Are outside of themselves a…lnkd.in/eh-AazGQ
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Did you miss out on the recent webinar hosted by Aqfer and Aerospike that detailed how brands and publishers can overcome today's pressing #identity and #IdentityResolution challenges? Well, we have good news! We've put together a handy recap highlighti…lnkd.in/eDreQU-9
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Network of LinkedIn connections - please take a look and see if you can help out lnkd.in/eCQYFquQ
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The future of identity is marketer owned and managed. Brands will establish and maintain their own first party identity profiles for each and every visitor and customer. As brands grow their first-party data management capabilities, one of the first are…lnkd.in/e4EZ5ZCh
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ICYMI we recently released a study analyzing trends and best practices in marketing analytics for 2023. It's packed full of analytics use cases, pain points, and anecdotes from leaders who've successfully integrated marketing analytics. No time to dig t…lnkd.in/e2Zr3P6n
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I can't help myself this needs to be reposted! lnkd.in/eS7aQNQb
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Aqfer CEO @danielj_jaye recently joined Freddie Laker on Oh Ship! to discuss the emerging #MadTech space. Click below to watch the full episode, full of tips and lessons learned from Dan's experience building digital-first solutions and businesses over ma…lnkd.in/eWcs-vPj
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What do 200 marketing leaders view as the present and future state of marketing analytics? Their insights have been compiled into a new report ‘From Data to Insight: The Outlook for Marketing Analytics’ Download this report to see: - Current state of mar…lnkd.in/eAVGAtyq
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We @ Aqfer teamed up with the data strategy pros at Winterberry Group to develop research around modern marketing analytics. This study surveyed more than 200 marketers from both the US and Europe and conducted in-depth interviews with more than two doze…lnkd.in/eP3d8spu
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Wanted to let everyone know about an exciting event we're part of on Tuesday, May 2nd in NYC. Meet us at Aerospike's Real-Time Connect - AdTech NYC event. Come join us at an in-person fireside chat with experts from Aqfer, Xenoss and Aerospike to discuss…lnkd.in/ePR25KKZ
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