experience consultant @ slalom, side hustler, avid traveler + obsessed with all things food/drink. #marketingtwitter
Dallas, TX
Joined August 2021
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#SlalomProud to share that for the 7th consecutive year, Slalom has been recognized as a top workplace for millennials. #BestWorkplaces dy.si/bai5V
Our new office is one I genuinely get excited to go to! Read all about it: dy.si/T2g2mv
It took VRBO 31 days to *begin* the process of issuing a refund for a property that was listed on their platform but did not exist.
As a CXer I can almost guarantee their lack of investment in refining this process is costing them customers, revenue, & quality hosts. #cx
the coolest thing about me used to be that i danced with lizzo at amusic festival, but now it’s that my face was on a billboard in NYC
@LearningBrew @MorningBrew
i knew this was going to be the best year yet 👏🏽👏🏽👏🏽👏🏽👏🏽👏🏽
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I’m pulling together a piece on what web 3 means for marketing orgs — do you all have any suggestions for people to interview? Or questions you’d want answered?
I think this Black Friday/cyber Monday season can be summarized as: constant + inundating. As a consumer, I opted out of countless SMS & email comms.
If this trend continues in 2022, I think one of the strongest standout opps for brands will be experiential
My smart @Slalom colleagues break down Buy Now, Pay Later for retailers #ImWithSlalom #BNPL #CustomerStrategy dy.si/fADXxr
It’s been nearly a month of consulting two words have catapulted to the top of my “most-used” list:
- approach
- aligned
Can’t wait to see how my vocab will shift in another month 🤩
thankful that my apartment complex has co-working space so I can split my days + also see other humans every now and again.
ALT Digital marketing consultant works in a coworking space
I’m kicking off funemployment by completely and entirely spoiling myself.
Massage ✔️
Shopping ✔️
Nails ✔️
Clean apartment ✔️
Happy hour with the girls ✔️
Dinner with my best friend ✔️
today is my final day at Mortarr and it does not feel real yet.
but to start the day my leader called me to say “you have elevated every single person you work with and I cannot thank you enough.”
and that makes me feel good. 💛
and while I’m confident in what my next move will be, there are a handful of teammates still looking for their next #jobopportunity
if you have open seats + are looking for talented folks, please reach out! would love to intro them to their next opportunity.
i always found the topic of authenticity at work interesting.
you’re telling me there are people who can turn *off* their awkwardness when in a professional setting?
interesting. only capable of one version of lex over here. sorry, but also you’re welcome.
Alexis Williams retweeted
Underrated marketing skill:
Get clear on who you're speaking to.
For marketing to work, you need to know your audience. Specifically, you need to know their pain points.
Digital marketing doesn’t need to be complicated. 3 tips for a killer digital marketing strategy:
A THREAD
📈#3: know that digital measurement is not linear. It’s unlikely that the entire purchase journey happens in one visit or even on one platform. Get familiar with what data you do have and align it to your funnel to make informed conclusions.
Join me for more this Thursday! I’m hosting a panel discussion on #digitalmarketing and the #builtenvironment with @MortarrDesign 👏🏽 us06web.zoom.us/webinar/regi…
