Glyn Studio retweeted
Earlier this year, @madebyduo partnered with us on the rebrand of Lucra, following their $20m raise.
The brief was simple: build a brand that looked the part for where the company was going next.
Over four weeks, we worked across strategy and design through our Launchpad offering, helping shape a brand built for the next stage of the business.
A look at some of the work we did.
Glyn Studio retweeted
Not every ambitious company needs the same kind of brand support. Sometimes you need to reposition or to launch fast. Sometimes the company has outgrown the brand and other times you need one important thing done properly. And sometimes you need a partner to make sure the brand doesn't slowly drift after you've built it.
That’s why we built four ways to work with Glyn.
Launchpad
For founders with a launch, raise or big moment coming up. A complete brand sprint in four weeks, covering strategy, identity and brand system.
Anchor
For companies at an inflection point. A full brand transformation that rebuilds how the company thinks, looks, sounds and operates as a brand, from positioning and identity to website and internal adoption.
Beacon
For when you have one clear need. A website, product launch video or pitch deck done properly and built to plug into a bigger brand system when you're ready.
Lighthouse
For companies that don't want their brand to drift. An ongoing partnership for brand stewardship, design support and strategic guidance as the business grows.
We built these offers because ambitious companies shouldn't have to fit themselves into a generic agency process. Your engagement with us should meet the moment you're in and help you continue building a sustainable business.
If you're building something ambitious and you're not sure which path is right for you, let's talk. Send us a message at [email protected] or visit glyn.studio
Glyn Studio retweeted
If you’re new here, this is @glyn_studio . We believe the businesses that win aren’t due to chance, but because they dare to build something the world can’t exist without anymore. Our job is to help the next set of changemakers make sure their brands match their ambitions.
Glyn is a brand studio helping ambitious founders turn what they’re building into brands people can recognise, trust, remember and rally behind. We work across strategy, identity and experience.
We embed ourselves into your business first. What are you building? Why should people care? Where can you win? What should you be known for? Then we turn those answers into the things people actually experience: positioning, brand ideas, verbal & visual identity, websites, digital experiences and the systems that make everything feel like one brand. We obsess over the details because the details are usually where distinction lives.
We challenge our own best ideas by exploring further than the obvious direction. We look at what everyone else in the category is doing, then ask what it would take to move beyond it.
We want to be the partner you call when the stakes are high, the ambition is bigger and you need someone who can think alongside you.
We’ve built brands across fintech, SaaS, AI, technology and consumer businesses, and we’re just getting started. If you’re building something ambitious and looking for a studio to help make it impossible to ignore, let’s talk.
Are you a changemaker? Visit glyn.studio or send a DM to get started.
Excited about this new phase of growth for Glyn.
We are taking on new projects. Are you building something ambitious and you want partners that get the vision and will care about nurturing it as much as you do? Visit glyn.studio or send us a mail at [email protected]
Meet the new Glyn Studio.
Glyn has changed a lot since inception, and our website needed to catch up. So we rebuilt it around where we are today and where we’re going next.
We’re no longer just showing the work we make. We’re much clearer about the problems we solve, the companies we want to partner with, and the role we want Glyn to play as those companies grow.
New case studies are coming soon. More context around our work. Clearer ways to work with us. And a much better home for everything we’re building at Glyn.
This is more than just our new home on the web; it's also a better reflection of who we are becoming.
And yes, we’re open to new projects. If you’re a founder building a company with bigger plans and looking for a studio to help shape the brand around it, let’s talk.
Visit glyn.studio
Glyn Studio retweeted
Meet the new Glyn Studio.
Glyn has changed a lot since inception, and our website needed to catch up. So we rebuilt it around where we are today and where we’re going next.
We’re no longer just showing the work we make. We’re much clearer about the problems we solve, the companies we want to partner with, and the role we want Glyn to play as those companies grow.
New case studies are coming soon. More context around our work. Clearer ways to work with us. And a much better home for everything we’re building at Glyn.
This is more than just our new home on the web; it's also a better reflection of who we are becoming.
And yes, we’re open to new projects. If you’re a founder building a company with bigger plans and looking for a studio to help shape the brand around it, let’s talk.
Visit glyn.studio
Glyn Studio retweeted
Currently putting together case studies for work done @glyn_studio all year long. Really excited to share what we've been working on.
We've worked across different industries across Fashion, cybersecurity, gaming and I'm the proud of the work done so far
Glyn Studio retweeted
How we present colour @glyn_studio
We explore how they can interact, move, evolve and become distinctive visual assets within the identity.
Excited to share new work soon
How we present colour @glyn_studio
We explore how they can interact, move, evolve and become distinctive visual assets within the identity.
Glyn Studio retweeted
Every product eventually reaches a point where features stop being enough. The next stage of growth depends on how people perceive, remember and choose the product.
That's what we worked on with Durian. Not just designing the visual identity, but intentionally shaping a brand that reflects the confidence of the product behind it, one that's built to earn trust, stand apart, and grow with the company.
This is an overview of the system we created for Durian. We're currently documenting the brand in a digital brand guideline.
Case Study coming soon.
Agency: @glyn_studio
Team: @iodocollins @HeyTesian @akintheodoxx @TifeDesign @Tunbxsun
Glyn Studio retweeted
How do you make a cleaning company feel less like one and more like a company that enables a lifestyle?
You stop talking about cleaning. For Havyn, we built the brand around a simple insight: people aren't only buying a clean space, they're buying the feeling that comes after. That led to the brand idea of Breathe Easy.
A positioning idea that shaped everything from the name and messaging to the visual identity and motion system.
Here's a sneak peek at the work.
Glyn Studio retweeted
Stills from Havyn's visual system
How do you make a cleaning company feel less like one and more like a company that enables a lifestyle?
You stop talking about cleaning. For Havyn, we built the brand around a simple insight: people aren't only buying a clean space, they're buying the feeling that comes after. That led to the brand idea of Breathe Easy.
A positioning idea that shaped everything from the name and messaging to the visual identity and motion system.
Here's a sneak peek at the work.
Glyn Studio retweeted
How do you make a cleaning company feel less like one and more like a company that enables a lifestyle?
You stop talking about cleaning. For Havyn, we built the brand around a simple insight: people aren't only buying a clean space, they're buying the feeling that comes after. That led to the brand idea of Breathe Easy.
A positioning idea that shaped everything from the name and messaging to the visual identity and motion system.
Here's a sneak peek at the work.
Glyn Studio retweeted
Easily one of my favourite projects and I get to work with the best people on this.
Glyn Studio retweeted
Early in building Durian, we knew we wanted to create something that didn't look like just another AI-led solution, which meant going beyond the surface.
One of the first brand ideas we landed on was "Never Miss a Customer." It made sense because Durian is built to help business owners capture every lead. But when we dug into the competitive landscape, we saw the same message everywhere. "Never miss a call." "Never miss a lead." "Never miss a customer." We were about to blend in before we even started. So we decided to zag.
We built @glyn_studio around giving brand souls, which means going beyond the generic and the obvious. So the question became: how do we communicate the same truth in a way that actually means something?
We went back to the problem Durian was solving. A Small business in the US loses $126,000 annually to missed calls and late-night enquiries; real revenue that slips through the cracks. But the deeper problem was that most small business owners started out doing something they loved. Then, almost without noticing, they were drowning in admin, juggling too many things at once, and the joy that got them started started to feel like a burden.
So we asked ourselves: if Durian solves that, what does it actually unlock for these owners? Could it mean more time to deliver great work? Fewer nights lying awake, anxious? Actually showing up to your kid's game knowing things were handled?
That thinking led us to "The Superhuman You", the idea of being present everywhere, even when you're only in one place. Multiple versions of yourself, automatically handling calls, chats, and enquiries while you live your life or are focused on work. Then, mid-fine-tuning, @akintheodoxx had an epiphany and said: What if we just said: 'Always Be Present’?
I knew right there we had found the soul of Durian. It's one irreducible idea that validates everything Durian does: being present for your customers, your family, your life.
The best brand ideas work like a key. They don't just unlock one door; they unlock everything. And that's exactly what Always Be Present did for Durian.
Once we had it, every decision became easier. Copy that used to feel like feature-listing transformed into something more human, we stopped focusing more on what Durian does and started talking about what it gives back. Time. The version of yourself you actually wanted to be when you started the business.
The visual language followed the same logic. Rather than leaning into the accepted aesthetic that dominates the AI space, we built a system rooted in presence, using heatmaps as a metaphor for being everywhere at once.
Even the smallest brand touchpoints all trace back to that single idea. That's how you know you've found the real thing. That's what a soul does for a brand. It's the thing that makes every execution feel inevitable.
Logo animation by @HeyTesian
Brand design by @iodocollins
Creative direction by me.







































