So much happening right now...📰
Removal of subscriptions + super-charged analysis + custom dashboards + BYO design + enhanced templates ++
All of which makes market research faster, easier and more affordable.
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Make bespoke consumer insights your competitive advantage at pitch time 🏆
Agencies that leverage consumer research to develop detailed category understanding and rich consumer profiles can craft compelling pitches that wow potential clients.
Learn how: hubs.li/Q02M8tHk0
According to consumers, here's the top 10 most sustainable brands in the US for 2024. 👏
The latest data also shows some big declines in reputation for previous leaders. Learn more:
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@Dove @DawnDish @Band_Aid_Brand_ @SeventhGen @amazon
Ready to take your brand global? 🌎
Market expansion comes with risks, but with the right knowledge, you can significantly reduce them.
Arm yourself with these 7 must-know insights to navigate new territories with confidence 👇
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🌱 Consumers are calling for more transparency on sustainability - But how do you know what to say?
@TriplePundit and @3BLNews latest report uncovers the impact of silence, how to talk about sustainability and the channels consumers prefer.
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🚨 PRODUCT NEWS 🚨
Our Product Manager Manny has some exciting new product news coming to our platform soon that you don't want to miss.
Stay tuned for the big reveal! 👀
Are you in tune with your market? 🔧
Market analysis involves assessing a specific market's size, dynamics, and trends.
Discover how agile research can help you tune in and stay ahead.
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Do you know what catches attention on-shelf? 👀
Glow's survey templates, multi-market audience access and powerful analysis tools make it easy to capture quality data quickly so you can make better decisions faster.
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Matrix reloaded 😎
We've just added an exciting new update to our matrix question type to make your surveys more engaging: Introducing Matrix Drag & Drop!
Learn more about how you can incorporate it into your next survey: hubs.li/Q02ylvN30
Why should brands undertake consumer profiling? 💭
In increasingly competitive and saturated markets, brands that can build products, services, and experiences that resonate with their target audience will win their loyalty.
Learn more: hubs.li/Q02xl3wG0
Why waste time and resources on ideas that might not land? 🤷♀️
With Glow's agile research platform, testing your creative ideas is effortless. Gather real-time feedback, pinpoint what truly captivates your audience, and refine your approach with feedback.
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Grocers that effectively communicate their sustainability efforts are reaping the rewards. 📢
@pgrocer lists the 10 most sustainable US grocery retailers who excel not only in eco-friendly practices but also in promoting their efforts. ⬇️
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Food and grocery brands listen up - you may be squandering profits by not embracing sustainability 💸
Learn the key barriers brands need to address to realize the commercial opportunity from sustainability (Hint: it differs by department).
Read on.
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Agency folk - sick of racing against the clock to gather crucial pitch insights? ⏰
Check out how Carat used Glow to capture target audience insights to inform strategy as part of a pitch for a multinational soft drink manufacturer.
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Grocery Retailers take note ✍️ Our latest research has revealed a staggering $13 billion revenue potential as consumers prioritize eco-friendly choices.
In this piece for @pgrocer, Mike Johnston, discusses the opportunity for Grocers. check it out 👇
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Break down the sustainability barriers 🔨
Our own Mike Johnston investigates the data behind the Size Of Prize Report to reveal what the barriers to more sustainable consumerism are and how they differ across industries.
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Launching a new product or service into the 🌎?
Carolyn d’Aguilar and the team at @WSETglobal recently used Glow to understand two different audiences to prepare for the launch of a new 🍺 qualification.
Check out the case study below 👇
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Are you a beer expert? 🍺
@WSETglobal recently launched its brand new beer qualification across its global network.
Learn how multi-market research helped validate the opportunity and inform marketing of the new qualification.
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Ever wonder how the world's top brands craft unforgettable products? It all starts with knowing your audience inside out 🧠
Glow helps brands get to know their ideal customers quickly and easily to inform product development and marketing execution. 👇
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You've heard about the $44 billion sustainability opportunity... but what exactly does this mean for brands?
Watch our latest on-demand webinar with @3BLNews and @TriplePundit 👇 for a deep dive into the research and implications for businesses.
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