The methodology for making your website work for all three audiences it serves now: people, search engines, and AI systems like ChatGPT, Claude, and Perplexity.

Joined June 2026
Frameworks are easy to nod along to. Applying them to the site you actually own is the hard part. WAIO Foundations finale: the full WAIO model on a real site, live. Audit, scores, ranked roadmap. Wed Aug 26, 1pm ET: hubs.li/Q04pbxJN0
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The next visitor to your site might not be a person. It might be an agent with a task, and it judges your site by whether it can finish it. WAIO Foundations session 4: MCP Readiness and Agentic Web Dev. Wed Aug 12, 1pm ET: hubs.li/Q04pbqhq0
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Missed the AI SEO session? The replay covers the signals AI engines weight, the live audit, and how to prioritize the fixes that move citations first. Watch it here: hubs.li/Q04p9Pbb0
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Great content, badly structured, is invisible to AI. And the page renders fine to a human, so nobody notices. WAIO Foundations session 3: AI SEO. Schema, semantic HTML, heading hierarchy, and a live audit you can copy. Wed Jul 29, 1pm ET: hubs.li/Q04pbkFw0
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Missed Wednesday's AEO and GEO session? The replay covers how each AI engine picks its sources and the first changes to make this week to earn citations. Watch it here: hubs.li/Q04p9l-C0
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Ranking first used to be the whole game. Now the win is being the source an AI quotes. WAIO Foundations session 2: AEO and GEO. How ChatGPT, Claude, Perplexity and Google AI Overviews pick their sources, and how to become one. Wed Jul 15, 1pm ET: hubs.li/Q04p9j410
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Personal update: I'm now CMO at @vezanetwork. Leading marketing across the whole network now, with @getwaio at the center. Search is going through the biggest shift of my career, and it's time to build. vezanetwork.com/resources/ar…
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