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Vanity metrics are often considered superficial, lacking actual value concerning business drivers. However, marketing data categorized as vanity metrics depends on whom you ask. #marketing #dataanalysis hubs.la/Q01HjV-W0

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Marketing attribution is one of those buzz topics. If you want to get to grips with what it is, the messy middle, and why attribution is flawed, check out this post to find the answers. hubs.la/Q01z1bM20

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Once companies tapped into their target audiences by interrupting them with paid media. Fortunately, the marketing landscape evolved, and permission marketing ushered in a new era. Read on... hubs.la/Q01vJk3N0

Peak season marketing allows you to generate higher revenues before the year ends. You can also use it to attract lifelong customers. Is your approach as effective as possible? Learn the best practices for peak season marketing reporting to find out. hubs.la/Q01vXlZ_0

Woah, less than 50% of marketers trust their data. 😲 No wonder digital marketers lack confidence when working with data. Learn more from our latest study, and discover what you can do. hubs.la/Q01tKZQ80

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Every good marketer knows that good insights starts with some good data cleaning. Learn how to do it: tinyurl.com/2s46uks7

The best marketers are those that can find value in their data. hubs.la/Q01l3Rq70