@fffabsi
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Former RedBull Principal Designer now founder of Netherholt & @moumoujus skin. I used to run a £1.5m/ARR agency.
Manchester, England
Joined April 2007
- Tweets63.9K
- Following1.2K
- Followers15.3K
- Likes71.5K
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I did a thing.
Today is my last day as a full-time employee.
After working as a principal designer for large corporations, I left my six-figure salary job to start my skincare brand.
It's a passion project that started almost two years ago, using my evenings and weekends studying and researching everything I could find about cosmetics formulation and skin chemistry.
My journey started with a personal motivation: I wanted to help my mum manage her psoriasis. I explored various options to create products that didn't contain harsh ingredients, fragrances, or preservatives that could worsen her flare-ups.
Oh, and it all started in my kitchen: mixing over 50 formulations, performing lab tests, damaging the skin on my face more than once (learning the hard way, literally), looking through thousands of ingredients, and begging manufacturers to let me try their actives free of charge.
As I've been self-funding this project from the start, I put all the money towards the formula, leaving nothing else for the website, packaging and social media marketing, so I've had to do all of that by myself.
I've recorded a brief video with the help of a friend to tell my story to the world.
I am Fabio,
Principal Designer in fintech, and founder of @moumoujus.
I am originally from Sicily but I’ve been living in the UK for 23 years. I currently reside in Manchester.
I am currently looking to connect with people that have experience running their d2c brand, ideally in the beauty space. Let’s connect 🤜🤛
A few more renders done by GPT-6 Astra, this time challenging it with fluid simulation.
Okay Astra is incredible with 3d! I have uploaded the schematics of @moumoujus' glass bottle and it created a 3d model in Blender and then rendered beauty shots. I am speechless.
If I had the time I would run a one-person mixed-media shop offering services that span across design, development (web front/back-end, macOS and iOS), 3d production, sound and animation.
$20k/month fixed package, being upfront about AI used extensively as part of the production.
With the power of Astra we are unstoppable creative machines. What's holding you back?
A few more renders done by GPT-6 Astra, this time challenging it with fluid simulation.
Okay Astra is incredible with 3d! I have uploaded the schematics of @moumoujus' glass bottle and it created a 3d model in Blender and then rendered beauty shots. I am speechless.
Shopify recruiter: hiii our design team loves your work and they said good things about you. Would you be up for a call soon?
Me: oh yeah sure!
Silence…
*1 month later*
Shopify recruiter: hiii, our team speak highly of you and your work, up for a call?
Me: great, yes please tell me when.
Silence…
3 months have gone by and they’ve never got back for that call 😂
@tobi pls fix your recruiters.
recruiter: hiii our head of design loves your work! can we set up a casual chat between you two, just to exchange perspectives on design?
me: yeah why not :)
recruiter (one week before the call): so are you interested in a FT role or contracting?
me: uh i thought we are gonna just have a chat?
recruiter: oh, so no FT - sorry, not a good fit this time. maybe you can try next time!
me: try WHAT