Evy Schwartz (@evyschwartz) header
Evy Schwartz (@evyschwartz) profile picture

Evy Schwartz

@evyschwartz

Digital strategy and demand gen expert who can’t get enough of the latest and greatest in the industry.

 Austin, Texas
Joined November 2011
  • Tweets2.2K
  • Following755
  • Followers778
56Media
Photo by Evy Schwartz (@evyschwartz)Photo by Evy Schwartz (@evyschwartz)Photo by Evy Schwartz (@evyschwartz)Photo by Evy Schwartz (@evyschwartz)Photo by Evy Schwartz (@evyschwartz)
Was the Google page experience update never a real algorithm update?
Barry Schwartz (@rustybrick) profile pictureBarry Schwartz
@rustybrick21 Apr 2023
Google drops mobile-friendly, page speed, secure site and page experience as retired ranking systems from its help document - were they ever really ranking algorithms? Google now calls them "concepts..." seroundtable.com/google-reti…
Image from Barry Schwartz (@rustybrick)
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Eckler ✦ (@daniel_eckler) profile picture
Eckler ✦
@daniel_eckler6 Apr 2023
F*ck GPT4. Midjourney v5 is 🤯  Explore its evolution👇
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This >
Rand Fishkin (@randfish) profile pictureRand Fishkin
@randfish6 Apr 2023
Marketing attribution crushed our willingness to make big, brand building investments. I think that's pretty dumb. I'd bet if Wizards of the Coast (who owns D&D) had put $150M into highly attributable performance ads, instead of this movie, they'd get <1/100th the ROI 👇
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Tech companies honest headlines: a thread 1. Calendly
Image from Jovian Gautama 劉恆原 (@jovvvian)
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Interesting option - check out Mastedon
Rand Fishkin (@randfish) profile pictureRand Fishkin
@randfish28 Mar 2023
Maybe y'all are cool with this and think only paying accounts should get visibility & poll voting. But, if you're wavering, here's an invite to Mastodon - literally 3 clicks to sign up: mastodon.social/invite/zSGRg…
Image from Rand Fishkin (@randfish)
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The death of Google and browser-based search is near. Someone hacked the ChatGPT API and found over 80 plugins that aren't available yet. Everything is about to change.
Image from Rowan Cheung (@rowancheung)
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Yesterday, ChatGPT got a MASSIVE upgrade 🚀 Although it's now available only for limited number of users, i'm sure it will heavily affect SEOs, businesses and the way we browse the web overall: I'm sure it will blow your mind!😎 🧵thread:
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Evy Schwartz retweeted
Josh Pigford (@Shpigford) profile picture
Josh Pigford
@Shpigford24 Mar 2023
...uh oh.
Image from Josh Pigford (@Shpigford)
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Joseph Thacker (@rez0__) profile picture
Joseph Thacker
@rez0__24 Mar 2023
This morning I was hacking the new ChatGPT API and found something super interesting: there are over 80 secret plugins that can be revealed by removing a specific parameter from an API call. The secret plugins include a "DAN plugin", "Crypto Prices Plugin", and many more.
Image from Joseph Thacker (@rez0__)
Image from Joseph Thacker (@rez0__)
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Evy Schwartz retweeted
Rand Fishkin (@randfish) profile picture
Rand Fishkin
@randfish20 Mar 2023
Yo, startups. Make these obvious on your homepage: - What you do (should be easy for anyone to grok in one sentence) - Who it's for (and not) - What the product freakin' looks like! (hate that folks hide this) - Pricing (my one big critique of noon.work/)
Image from Rand Fishkin (@randfish)
Image from Rand Fishkin (@randfish)
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Google releases March 2023 broad core update searchengineland.com/google-…
Google releases March 2023 broad core update

Google releases March 2023 broad core update

This is the first Google core update of 2023 and the first in more than six months. The rollout may take up to 2 weeks to complete.

searchengineland.com
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Chris Long (@chris_nectiv) profile picture
Chris Long
@chris_nectiv13 Mar 2023
Technical #SEO Tip: You can quickly find the Largest Contentful Paint of any page using WebPagetest. Here's my process:
Image from Chris Long (@chris_nectiv)
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The Google search ranking algorithm update keeps getting hotter, more volatility and more movement - I think I am going to ask Google about this one - it seems big seroundtable.com/google-sear… - @searchliaison can you comment?
Image from Barry Schwartz (@rustybrick)
Image from Barry Schwartz (@rustybrick)
Image from Barry Schwartz (@rustybrick)
Image from Barry Schwartz (@rustybrick)
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Google's @methode said if you redesign your site, the rankings may go nuts (oh, he also gives some advice on what to do to reduce the rankings going nuts...) seroundtable.com/google-rede…
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Finally! #googleads #PPC
Barry Schwartz (@rustybrick) profile pictureBarry Schwartz
@rustybrick27 Jan 2023
ICYMI: Google Ads now supports account-level negative keywords seroundtable.com/google-ads-…
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ICYMI: Google Search Console content ideas to shut down on March 28th? seroundtable.com/google-sear…
Image from Barry Schwartz (@rustybrick)
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I’ve had some of the best customer service ever at the @citizenM Shoreditch. The entire crew is amazing…especially Hannah! She’s gone above and beyond. ❤️
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Google said content hidden in expandable tabs index and rank fully but SEOs like @dan_shure again say showing the content outright does improve rankings seroundtable.com/seo-content…
Image from Barry Schwartz (@rustybrick)
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Here we go again… #seo #google
Barry Schwartz (@rustybrick) profile pictureBarry Schwartz
@rustybrick25 Feb 2022
ICYMI: Unconfirmed Google Search ranking algorithm update around February 24th seroundtable.com/google-sear…
Image from Barry Schwartz (@rustybrick)
Image from Barry Schwartz (@rustybrick)
Image from Barry Schwartz (@rustybrick)
Image from Barry Schwartz (@rustybrick)
If you don’t want your title tags rewritten, read this study by ⁦@CyrusShepard⁩ #seo zyppy.com/blog/google-title-…
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