Ironically, in this photo is a sign that says "Lock, Take, Hide"
Which literally describes the process of how it's traditionally felt to obtain and take the morning-after pill.
The Juliverse lives in print — not just truck vinyl, a few days ago they launched a little newspaper — online (a Substack that feels like it's run by actual humans...plus website gets 50,000 visitors a month), very clever brand partnerships, + a chatbot to answer sex-ed q's.
I'm really proud that Adgile got to be part of the Juliverse, and this was a special campaign to work on!
Linking in comments the article by Emma Hinchliffe on Julie's chatbot.
fortune.com/2026/04/13/julie…
I will be posting more now because, allegedly, everyone else is and this is back now.
Sheep syndrome?
Road trip in Graza trucks to Walmart HQ?!
> Be me, tippy tappying on Slack minding my own business.
> Receive message at 7pm “can you get one of our @getgraza trucks to Walmart HQ for buyer meeting tomorrow morning lol?”
> “Uhhhhh - I have no idea, but let me go try to figure it out.”
> Call D'Arcy Ramos & @eol212, they say “Uhhhhh - I have no idea, but let me go try to figure it out.”
> They call dispatcher, who says “Uhhhhh - I have no idea, but let me go try to figure it out.”
> Dispatcher calls trucker operator, who says “Uhhhhh - I have no idea, but let me go try to figure it out.”
> Go to sleep, wake up uncomfortable early to resume, uhhhhh... trying to figure it out.
> Figure it out, @AdgileMediaGrp x @getgraza truck arrives outside of buyer meeting. Virtual high-fives all around. Go back to sleep.
*End Scene*
This is interesting. Had no idea Oura Ring extended beyond tech & finance bros.
zdnet.com/article/the-oura-r…
Turns out, the grown men I thought were "playing with toy boats" are actually super accomplished sailors & some even sail multi-million dollar boats on the weekend.
I chatted with @WillManidis about the allure of model yachting. Read it here ➡️ nowfrolic.com/p/this-isn-t-a…
Emmy O retweeted
Last week I got to chat with with Charlotte, the founder of @char_charms
They're reinventing the hydration accessory game - going from DTC to Nationwide @DICKS Sporting Goods in no time with more retailers on the horizon
The growth of reusable water bottles is no joke, someone was destined to become an adjacent brand in the space!
and of course we talked about @seanfrank
expresscheckout.beehiiv.com/…
