[🎥] 260626 Hongjoong talks about the creative process behind the Golden Hour series | Zack Sang Show 🎤 Can we talk to me about like how these songs are actually beginning? Are they starting, like, specifically with this Golden Hour series, like, do you set like an overarching like goal or like thematic course for the series? Do you take it song by song and then build the series after you have all the songs? Do you get what I'm saying? 🐿️ Yeah, yeah, I know, I understand what you mean. So actually, before Golden Hour series, we, like, for the, like, main songs, title songs, we usually, like, we're usually planning how many series it's gonna be, how many parts it's gonna be. But for the Golden Hour, it's quite different because before we started Golden Hour, that's like, that's it, like, after Coachella, like, when we planning to go first Coachella like two years ago, we planning that we have to start our Golden Hour series for the new chapter. So we wanna try, like, some kind of new genres and kind of new, like, sounds on it for the Golden Hour series. And then we wanna show like more different, like, different vibe of music of ATEEZ. So that's why we started the Golden Hour series. So actually, Golden Hour, we didn't plan whole thing before we started this series, but we made some, when we started to make some tracks, or like, when our producing team gave us some good music, we just think about, like, ‘oh, this is the timing or not’ and ‘this is what we wanna say now,’ or we just keep it, and then we wanna bring some this vibe for the, this timing, like that. We always, always discuss everything and sometimes we change the lyrics for fit on this timing, like that.

Hongjoong said even if they finished golden hour series now (after part 5), they can comeback to this again in future too. He said they can even comeback to their treasure, world or fever series again 😌