Socio-political dynamics of global environmental problems @ETH Zurich.

Switzerland
Joined January 2011
💡 Which climate actions do people actually want to take? New study uses a personalised scenario tool letting participants build their own mitigation plan based on their habits. Finding: people favour low-cost, low-disruption options. 📎Full paper here: doi.org/10.1038/s44168-026-0…
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A lot of climate mitigation advice ignores a key constraint: will people actually do it? In our new @ClimateActionSN paper, we use a neat “personalised scenario testing” tool and ask people to build a plan to cut their own emissions by 30% (Swiss sample, n=2,793).
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Policy takeaway: support the most accepted low-cost actions, make high-impact tech affordable for lower-income households, and don’t spend political capital on measures with little emissions payoff.
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Swiss and EU climate debates often focus on the loudest camps. But our data suggest the action is in the middle. Curious what others think: what design choices most change acceptability — revenue recycling, exemptions, phase-ins?
In Europe the success of climate initiatives relies on a large “conditional middle” – voters who care about the climate but judge each proposal through a personal cost–benefit lens, a new study shows. buff.ly/fiNHhcP
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