Husband, Father, Getting older but still a big kid, ultra running…from time to time
England, United Kingdom
Joined March 2010
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Damian Scragg retweeted
#CannesLions is just days away, which is guaranteed to shine a light on the importance of resonating ad creative in connecting with your audiences. If you aren't using #creativetesting to ensure your audio investments are sound, now is the time. Learn more hubs.la/Q02B5WVJ0
Damian Scragg retweeted
Curious to know how world-leading brands like #Intel are harnassing the power of audio to increase their reach and ROI? Check out this coverage of their latest campaign in #AIauthority, which we are proud to have partnered with them and #Instreamatic on hubs.la/Q02rwGW30
Damian Scragg retweeted
Proud to have partnered with #Instreamatic #Dentsu & #Intel to deliver powerful & thought-provoking data around the performance of generic & personalized #AI-generated audio ads. Learn more: hubs.la/Q02nlhKq0
#intel #instreamatic #intelevo
Damian Scragg retweeted
Looking for an insightful listen on the power of audio, the utility of performance tools, how environments can elicit different reactions to audio ads & more? Check out this conversation between #KevinLee of #eMarketingAssociation & #ScottSimonelli hubs.la/Q02f18Gc0
Damian Scragg retweeted
Get quantifiable, custom intelligence on what makes your audio creative most effective with your target audience in terms of emotional resonance, recall, intent, engagement, and more with our proprietary and industry-leading creative testing measurement hubs.la/Q02bd4k60
Damian Scragg retweeted
AVAILABLE NOW: The 2023 Audio Insights Package from Veritonic! 📈
What's inside?
✨ A wide array of channel and industry insights
✨ Proven strategies for success
✨ Trends shaping the future of audio marketing
✨ ...and more
Get your free copy today: hubs.la/Q0291svh0
Damian Scragg retweeted
In the spirit of all things #spooky, we've written a blog post about one of the things that scares us the MOST this Halloween...wasted ad dollars🎃👻😮 Dive into this 2 minute read to ensure your advertising efforts & dollars result in maximum ROI: hubs.ly/Q027cN_g0
Damian Scragg retweeted
Proud to announce former #Spotify Data Scientist #JonGibs as Strategic Advisor. Learn more: hubs.la/Q01_Bnkr0
Damian Scragg retweeted
Say goodbye to guesswork and hello to data-driven success with Veritonic - the industry's leading platform for audio research, testing, and full-funnel measurement. View our latest case studies to understand how we help our clients win with audio hubs.la/Q01--gz40
Damian Scragg retweeted
Heading to Denver next week for #PM23? Book a meeting to catch up on the latest in audio measurement, & don't miss us on stage on Tuesday: 10:30am on the Industry stage & 2:30pm on the Growth stage hubs.la/Q01--2ZH0
Damian Scragg retweeted
ICYMI, Alyssa Meyers from #MorningBrew joined our podcast to discuss what it’s like to cover audio in today’s media landscape, including trends in the utilization of podcasts, how the rise and use of audio and podcasting compares to other media, & more hubs.la/Q01Y-trC0
Damian Scragg retweeted
Attribution allows you to understand the #traffic that your #audio is #driving, but let's not forget the importance of knowing how your message impacts your audience, from favorability to memorability, intent, & more. This is where #brandlift comes in: hubs.la/Q01Ybqr60
Damian Scragg retweeted
Proud to have teamed up with #acast to bring new data to market around the creative commonalities (and differences) of programmatic audio ads in the US, EMEA, and AU/NZ & their impact on intent. Learn more: hubs.la/Q01YL6Fd0
Damian Scragg retweeted
"Nearly three in four respondents (77%)...tune into streaming music, podcasts, or music during summer road trips, with 63% tuning into podcasts and 72% streaming audio." Catch the full recap of our Summer Audio Listening Trends report on @InsideRadio now: hubs.la/Q01RfwNx0
Damian Scragg retweeted
With warmer months on the horizon, consumers will soon be spending more time with audio and less time with screens. Unpack our new consumption data that underscores why audio should be a significant spend of your media mix this Summer: hubs.la/Q01QRY8Z0